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Product Marketing Manager
Salesforce. Create strategy and plans for scaled Service Cloud enablement for different seller types .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in Service Cloud enablement, strategic planning, and marketing asset development to drive sales growth. Proficient in crafting compelling messaging and executing training programs for sales teams while leveraging AI tools to enhance processes.
Highest-signal resume keywords
Service Cloud EnablementMarketing Asset DevelopmentSalesforce Products ExperienceAI Tools UtilizationStrategic Planning
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Product MarketingSeller EnablementBasic AnalyticsProcess DevelopmentSales Training
Soft Skills
Outstanding Organizational SkillsStrong Written CommunicationStrong Verbal CommunicationAttention to DetailAbility to Inspire
Tools & Technologies
SalesforceAI ToolsSlackEmail Communication
Industry Keywords
SaaSB2B TechnologySales PipelineSeller AssetsLive Enablement Sessions
Tech Stack
Tools & technologiesCloud
About the role
Key responsibilities & impact- Create strategy and plans for scaled Service Cloud enablement for different seller types
- Translate marketing and industry-focused initiatives into actionable programs that fuel the sales pipeline, close deals, and deliver growth
- Oversee Service Cloud’s library of seller assets and perform quarterly audits to identify and fill gaps
- Draft and send seller communications via email and Slack
- Develop repeatable, scalable processes to train sales teams and drive always-on sales plays and programs
- Use AI where relevant to build internal tools and automate workflows supporting sellers throughout the deal cycle
- Coordinate live enablement sessions, both in-person and virtual
Requirements
What you’ll need- 3–4 years of experience in product marketing, seller enablement, or sales roles
- Outstanding organizational skills and attention to detail
- Basic analytics and strategic planning
- Ability to craft and present compelling messaging that motivates and educates sellers
- Ability to execute with limited guidance amid multiple shifting priorities and goals
- Marketing asset development, including succinct slide enablement decks
- Strong written and verbal communication skills
- Experience in Salesforce products and/or other SaaS and B2B technology platforms preferred
- Experience using AI tools such as Claude to improve processes preferred
- Experience working with direct distribution (sales) teams is a plus
- Ability to inspire optimism, fun, and continuous learning
Benefits
Comp & perks- Time off programs
- Medical insurance
- Dental insurance
- Vision insurance
- Mental health support
- Paid parental leave
- Life insurance
- Disability insurance
- 401(k)
- Employee stock purchasing program
- Reasonable accommodations during the application or recruiting process