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Salesforce

Senior Director, Integrated Campaigns Creative – Apps Creative

Salesforce

. Lead the creative across Apps and Missionforce, translating product, audience, and business priorities into compelling creative strategies and executions .

Posted 9/25/2026full-timeUnited StatesSenior💰 $181,700 - $304,700 per yearWebsite

About the role

Key responsibilities & impact
  • Lead the creative across Apps and Missionforce, translating product, audience, and business priorities into compelling creative strategies and executions
  • Lead and develop a multidisciplinary organization of creative directors, copywriters, and designers
  • Set a clear vision and foster a high-performing, collaborative culture
  • Oversee integrated creative across campaigns, demand generation, digital, social, product storytelling, and event experiences
  • Serve as a trusted advisor to senior Product Marketing, Marketing, and Creative leadership
  • Set priorities and make clear tradeoffs across a complex portfolio
  • Provide strategic and conceptual creative leadership from brief through execution
  • Maintain a high bar for craft, storytelling, innovation, effectiveness, and brand consistency
  • Partner across Global Brand & Creative and direct internal teams, agencies, and production partners
  • Influence executive stakeholders and build alignment around creative strategy
  • Champion generative AI and emerging creative technologies to accelerate ideation, experimentation, and production
  • Lead through ambiguity and change, creating clarity, accountability, and momentum for teams and partners

Requirements

What you’ll need
  • 15+ years of experience in creative direction, art direction, design, copywriting, or integrated creative development within an agency or in-house organization
  • B2B and technology experience is a plus
  • 10+ years leading and developing multidisciplinary creative teams and leaders
  • A world-class portfolio demonstrating strong conceptual thinking, storytelling, creative leadership, and integrated executions
  • Proven experience partnering with senior Product Marketing, Marketing, and executive stakeholders to translate complex technology and business strategies into differentiated, audience-relevant creative
  • Experience across integrated campaigns
  • Demonstrated ability to lead multiple teams and workstreams, set priorities, manage tradeoffs, and maintain creative quality in a fast-moving organization
  • Exceptional communication and executive presence, with the ability to influence, build alignment, and present creative strategies and recommendations persuasively
  • Experience directing internal teams, agencies, and production partners across distributed creative work
  • Hands-on familiarity with generative AI and emerging creative technologies and their application across creative workflows
  • Ability to lead through ambiguity, transformation, and changing business priorities while driving creative and business impact

Benefits

Comp & perks
  • Time off programs
  • Medical insurance
  • Dental insurance
  • Vision insurance
  • Mental health support
  • Paid parental leave
  • Life insurance
  • Disability insurance
  • 401(k)
  • Employee stock purchasing program
  • Incentive compensation may be available for certain roles
  • Equity may be available for certain roles