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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in LinkedIn-as-GTM strategies, including organic content creation, network expansion, and Thought Leader Ads, while effectively managing client relationships and project timelines. Proficient in developing positioning frameworks and messaging strategies that align with business goals.
Highest-signal resume keywords
LinkedIn-As-GTM ExpertisePositioning And ICP DevelopmentProject Management SkillsBilingual Writing In German And EnglishClient-Facing Consulting Presence
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Content Strategy DevelopmentMarket SegmentationContent Operations SystemsContent CreationPerformance Reporting
Soft Skills
Entrepreneurial DriveClient Communication
Tools & Technologies
AI ToolsLinkedIn Thought Leader Ads
Industry Keywords
Ideal Customer ProfilesGTM ActivitiesContent OptimizationNetwork ExpansionContent Repurposing
About the role
Key responsibilities & impact- Segment clients’ markets and define Ideal Customer Profiles (ICP)
- Develop positioning and messaging strategies
- Create GTM activities and strategy alignment documents, market segmentation and ICP definitions, and positioning and messaging frameworks
- Build bespoke LinkedIn content strategies tied to business goals
- Establish content operations systems covering creation, approval, distribution, and repurposing
- Optimize LinkedIn profiles to build trust and convert visitors
- Automate LinkedIn ICP network expansion and the capture, enrichment, and connection of profile engagers
- Set up and manage LinkedIn Thought Leader Ads
- Run bi-weekly content calls to extract clients’ expertise, stories, and points of view
- Turn content calls into outlines and write authentic client content
- Manage client communication and project timelines
- Build monthly performance reports on content and pipeline development
- Work with proven frameworks, internal playbooks, and an experienced team
Requirements
What you’ll need- Deep LinkedIn-as-GTM expertise: organic content, network expansion, and Thought Leader Ads
- A client-facing consulting presence: ability to meet an executive at eye level and own the relationship, not just execute tasks
- Solid grasp of positioning and ICP, and judgment to match the right thought leader to the right audience
- Excellent writing in German and English
- Entrepreneurial drive
- Strong project management skills
- Comfortable with AI tools
Benefits
Comp & perks- Building and co-shaping DACH's leading Pipeline, Sales & HubSpot agency
- Working with a manageable number of focused clients (4–6 simultaneously)
- Positioning as a specialist expert in the B2B sales landscape
- 90% remote work and fast decision-making processes
- Performance-based compensation based on results
- Professional development budget of up to 5,000 CHF annually