Digital Marketing Specialist

Samsung Electronics

. Translate global campaign strategies, digital toolkits and platform guidelines into relevant local market activations .

Posted 11/11/2026full-timeZagreb • CroatiaMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in digital marketing and social media management, with a strong ability to translate global strategies into localized campaigns. Proficient in coordinating cross-functional teams and analyzing performance data to optimize future activations.

Highest-signal resume keywords

Digital Marketing ExperienceSocial Media ManagementContent ProductionPerformance AnalysisFluent English Communication

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Digital AdvertisingCampaign PlanningContent StrategySocial Media TrendsPerformance Evaluation

Soft Skills

Creative ThinkingAnalytical JudgementAttention to DetailGoal-OrientedCollaborative Approach

Industry Keywords

Live CommerceStakeholder ManagementBrand StandardsDigital EngagementMarket Activations

About the role

Key responsibilities & impact

Translate global campaign strategies, digital toolkits and platform guidelines into relevant local market activations
Deliver social media, Social Buzz and digital engagement initiatives
Coordinate live commerce activities from planning and partner briefing through execution and performance evaluation
Identify emerging digital, content, video and social media trends and apply them to campaigns and always-on communication
Coordinate internal teams, agencies, media partners, creators, production teams and other stakeholders
Review performance data, compare results with benchmarks and recommend actions
Ensure content, assets, messages and platform formats are locally relevant and consistent with Samsung brand standards
Deliver digital and social media activations with increasing independence and accountability
Build relationships with internal stakeholders, agencies and external partners
Improve campaign planning, coordination, reporting and performance follow-up
Produce insights and recommendations to improve future activations

Requirements

What you’ll need

At least three years of experience in digital marketing, social media management or a related area
Understanding of social media platforms, digital advertising, content production and platform-specific formats
Fluent English communication skills
Ability to turn business, product and technology information into compelling stories and messages tailored to different audiences and channels
Ability to manage several projects and stakeholders simultaneously while maintaining attention to detail, quality and deadlines
Ability to combine creative thinking with analytical judgement
Goal-oriented, proactive and collaborative approach
A university degree is expected
Knowledge of additional regional languages is an advantage

Benefits

Comp & perks

Up to four days per month working from home
Private medical and travel insurance
A minimum of 20 days’ annual leave, plus additional days based on applicable categories
Access to staff discounts across a wide range of Samsung products