Influencer Marketing Director

SAMY

. Oversee the end-to-end lifecycle of social campaigns, including creative direction, content planning, and messaging .

Posted 10/2/2026full-timeRemote • Canada, United StatesLeadWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in managing social media campaigns and influencer marketing, with a strong focus on strategy development, data analysis, and effective communication. Proven ability to navigate complex projects while fostering team collaboration and stakeholder relationships.

Highest-signal resume keywords

Social Media Campaign ManagementInfluencer Marketing StrategyData Analysis and ReportingCross-Functional CollaborationUS Consumer Behavior Knowledge

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Campaign Metrics MeasurementContent PlanningCreative DirectionOperational ManagementRisk Identification and Resolution

Soft Skills

Effective CommunicationOrganizational SkillsMentoringEmpathy

Industry Keywords

Creator EconomyDigital Media TrendsCultural TrendsMulti-Market Account Management

About the role

Key responsibilities & impact

Oversee the end-to-end lifecycle of social campaigns, including creative direction, content planning, and messaging
Manage influencer partnerships from discovery and negotiation through campaign delivery, compliance, and performance tracking
Apply US consumer behavior, digital media trends, and creator-landscape knowledge to develop strategy
Manage operational details, content schedules, publishing, and creative reviews
Measure, analyze, and present campaign metrics with data-driven recommendations
Identify campaign risks and resolve operational challenges
Represent the functional area when needed, mentor team members, and foster consistent cross-functional processes

Requirements

What you’ll need

Approximately 7–8 years of professional experience in social media and influencer marketing
Experience ideally within agency environments or managing complex multi-market accounts
Solid understanding of US cultural trends, platform developments, and effective creator-economy strategies
Clear, empathetic, and effective communication skills for presenting strategy and building stakeholder relationships
Exceptional organizational skills to balance high-level strategy with daily execution across multiple projects
Ability to interpret data, measure impact, and adapt social strategies to evolving client needs
Ability to work in the USA or Canada, subject to applicable visa/work authorization requirements
English proficiency required

Benefits

Comp & perks

Inclusive, accessible, and barrier-free work environment
Recruitment support and adjustments to help employees do their best work
Diverse and equitable workplace
Opportunities to grow with the company