Product & Growth Marketing Manager

. Develop and refine product positioning and messaging across campaigns, content and distribution channels .

Posted 9/30/2026full-timeAuckland • New ZealandJuniorMid-Level💰 NZ$120,000 - NZ$140,000 per yearWebsite

Key responsibilities & impact

Develop and refine product positioning and messaging across campaigns, content and distribution channels
Plan and run go-to-market activities for launches and new offerings with product and sales teams
Build data-driven growth plans generating qualified pipeline across target accounts and brands
Run integrated and account-based campaigns across content, paid media, email and partners
Manage and optimise LinkedIn and Google Ads campaigns for lead quality and return on spend
Build lead nurture and customer email programmes
Manage handover of qualified leads to sales
Lead SEO and AEO initiatives
Improve website performance with the CMS team
Create customer-centred content explaining complex technology simply
Run and improve HubSpot, marketing automation and AI workflows
Track funnel performance and inform leadership of progress
Work with the Head of Marketing, sales and product teams, designers and CMS team

What you’ll need

Several years of marketing experience across a range of areas, ideally in B2B or technology
Examples of delivered growth results, such as qualified leads, pipeline or account engagement
Comfort using data to decide where to focus
Genuine interest in technology
Ability to explain complex ideas simply
Understanding of how and why businesses choose technology partners and the value of reshaping their technology
Ability to juggle several projects across different brands and audiences
Resourceful, adaptable approach
Hands-on experience with LinkedIn Ads, HubSpot or similar tools
Experience using AI tools in day-to-day work
Must be in New Zealand, unless a New Zealand citizen

Comp & perks