Paid Media Specialist

Satellite Office

. Own end-to-end setup, trafficking, and quality assurance of paid media campaigns across search, social, and programmatic platforms .

Posted 10/8/2026full-timeTaguig • PhilippinesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in managing end-to-end paid media campaigns, ensuring timely and error-free execution while maintaining meticulous attention to detail. Proficient in campaign trafficking, ad operations, and utilizing tools like Google Ads and Meta Ads Manager for effective audience targeting and tracking implementation.

Highest-signal resume keywords

Campaign TraffickingGoogle Ads ProficiencyMeta Ads Manager ProficiencyTag Management ExperienceAttention to Detail

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Campaign SetupAd OperationsAudience TargetingBid StrategiesTracking ImplementationQuality AssuranceData PullsCampaign ExportsUTM Framework ImplementationCampaign Builds

Soft Skills

Clear CommunicationProactive Problem SolvingTime Management

Tools & Technologies

Google AdsMeta Ads ManagerDV360The Trade DeskSA360

Certifications & Qualifications

Google Ads CertificationMeta Blueprint Certification

Industry Keywords

Paid MediaE-commerceRetail CampaignsAgency Environment

About the role

Key responsibilities & impact

Own end-to-end setup, trafficking, and quality assurance of paid media campaigns across search, social, and programmatic platforms
Ensure campaigns launch on time, on brief, and error-free
Conduct QA of ad copy, creative assets, targeting parameters, tracking tags, and UTM structures
Manage tag implementation and tracking infrastructure across paid media platforms
Translate campaign briefs into technically sound campaign builds
Monitor live campaigns for delivery, pacing, and technical issues
Escalate and resolve trafficking-related problems
Maintain campaign naming conventions, account structures, and documentation
Support the Performance Coordinator with data pulls, campaign exports, and reporting inputs
Improve operational processes, trafficking workflows, and QA checklists
Work with the wider team on campaign execution and performance objectives

Requirements

What you’ll need

Bachelor's degree in Marketing, Business, Communications or a related field (preferred, not mandatory)
Google Ads certification (preferred)
Meta Blueprint certification (preferred)
Hands-on experience in a campaign trafficking, ad operations or paid media execution role
Demonstrable ability to manage high volumes of campaign builds across multiple platforms simultaneously
Proficiency in Google Ads and Meta Ads Manager campaign setup, including audience targeting, ad formats, bid strategies and tracking implementation
Experience with tag management and UTM framework implementation
Meticulous attention to detail in reviewing campaign builds, creative specifications and tracking setups before launch
Ability to manage multiple workstreams and deadlines simultaneously in a fast-paced environment with minimal supervision
Clear and proactive communication skills
Experience with DSPs such as DV360 or The Trade Desk (nice to have)
Familiarity with SA360 or similar bid management platforms (nice to have)
Exposure to retail or e-commerce campaign environments (nice to have)
Experience working within or transitioning from an agency environment (nice to have)

Benefits

Comp & perks

Learning opportunities, mentoring, and support
Team-building events
Company-wide celebrations
Wellness programs
Modern, comfortable world-class office spaces
Opportunities to work with global brands and international client teams
Continuous learning and development
Engaging employee programs