Mid-Junior PPC Specialist

Scale Army Careers

. Execute, optimize, and report on paid media campaigns across multiple B2B client accounts .

Posted 10/6/2026contractRemote • Egypt, Argentina, Ethiopia, South Africa, NigeriaJunior💰 $2,000 - $2,200 per monthWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in managing and optimizing B2B paid media campaigns across platforms such as LinkedIn Ads, Google Ads, and Meta Ads, with a strong focus on performance analysis and budget management. Proficient in utilizing reporting tools like HubSpot and Salesforce to translate campaign data into actionable insights.

Highest-signal resume keywords

B2B Paid Media Campaign ManagementCampaign Optimization and Performance AnalysisHubSpot and Salesforce ReportingAd Copywriting and Creative Brief DevelopmentProject Management with Asana

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Paid MediaPPCPerformance MarketingCampaign OptimizationBudget ManagementBidding StrategiesAnalytical SkillsReporting SkillsAd CopywritingAttention to Detail

Soft Skills

Excellent Communication SkillsOrganizational SkillsClient-Facing ExperienceProactive Problem SolvingCollaboration with Creative Teams

Tools & Technologies

LinkedIn AdsGoogle AdsMeta AdsHubSpotSalesforceSlackAsanaGoogle SheetsReporting DashboardsBing Ads

Industry Keywords

B2B MarketingCampaign Performance MetricsClient StrategyPerformance DiscussionsCreative Assets Coordination

About the role

Key responsibilities & impact

Execute, optimize, and report on paid media campaigns across multiple B2B client accounts
Manage campaign pacing, budgets, bids, performance, and delivery
Launch campaigns based on client strategy and business objectives
Analyze campaign performance and implement optimization strategies
Pause, optimize, or scale campaigns based on performance data
Support paid media efforts across Bing Ads when needed
Update client reporting dashboards weekly
Review top-of-funnel and bottom-of-funnel metrics
Analyze performance against qualified meetings, pipeline, and revenue
Pull reporting from HubSpot and Salesforce
Investigate reporting inconsistencies and data discrepancies
Translate campaign performance into actionable recommendations and next steps
Participate in weekly client meetings and performance discussions
Prepare agendas, insights, and recommended action items
Track and complete follow-up tasks from client meetings
Communicate with clients through Slack, meetings, and project management tools
Recommend campaign improvements and optimization opportunities
Gradually assume greater ownership of client accounts
Write and refine ad copy
Develop creative briefs and review creative assets
Coordinate campaign assets and launch schedules
Collaborate with design teams on static images, GIFs, videos, and other creative assets
Manage projects and deadlines through Asana
Participate in internal meetings with updates, priorities, and recommendations
Stay organized across multiple campaigns, clients, and priorities
Utilize SOPs, dashboards, documentation, and AI tools to improve execution and efficiency

Requirements

What you’ll need

2–3 years of hands-on experience in paid media, PPC, or performance marketing
Experience managing B2B paid media campaigns
Experience managing LinkedIn Ads, Google Ads, and Meta Ads campaigns
Experience managing significant paid media budgets
Experience optimizing campaigns through bidding, pacing, budgeting, and performance analysis
Experience using HubSpot and/or Salesforce reporting
Experience connecting paid media performance to meetings, pipeline, and revenue
Experience collaborating with creative and design teams
Experience working in a client-facing agency or consultancy environment
Strong understanding of paid media strategy, campaign optimization, bidding, pacing, and budget management
Strong analytical and reporting skills
Excellent ad copywriting abilities
Strong project management and organizational skills
Excellent written and verbal communication skills
Ability to manage multiple client accounts simultaneously
Strong attention to detail
Ability to proactively identify optimization opportunities and provide recommendations
Experience with LinkedIn Ads, Google Ads, Meta Ads, HubSpot, Salesforce, Slack, Asana, Google Sheets, and Reporting Dashboards
English proficiency sufficient for professional communication; resume must be submitted in English and PDF format
Availability to work 9:00 AM–5:00 PM EST
Must submit a portfolio, case study, campaign report, or examples of paid media accounts managed
Must record a video showcasing skill sets and use the same email as the application
Bing Ads experience is preferred
Experience with Claude or similar AI tools is preferred

Benefits

Comp & perks

Fully remote work arrangement
Opportunity to work directly with clients and manage meaningful advertising budgets
Growth into ownership of multiple strategic client accounts
Collaborative, high-performing team environment
Global team/client exposure
Professional growth through increasing account ownership