Marketing Analyst

Scentbird

. Track online marketing trends .

Posted 9/23/2026full-timeRemote • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in data analytics, including statistical methods, SQL, and programming in R/Python, while effectively communicating insights and collaborating with engineering teams to optimize data workflows and campaign performance.

Highest-signal resume keywords

Data Analytics ExperienceSQL Query WritingStatistical MethodsProduct AnalyticsProgramming in R/Python

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Data AnalysisStatistical MethodsSQLRPythonCampaign Performance AnalysisData VisualizationEvent TrackingAttribution ModelsIncrementality Testing

Soft Skills

High-Level Communication SkillsCollaboration

Tools & Technologies

Google Tag ManagerGAMixpanelAmplitudeLookerTableauDbt

Industry Keywords

Digital Marketing TrendsCustomer Behavior AnalysisMarketing Mix ModelingData Transformation ToolsAnalytics Implementation

Tech Stack

Tools & technologies

PythonSQLTableau

About the role

Key responsibilities & impact

Track online marketing trends
Collect and analyze customer, marketing, and web behavioral data
Test campaigns, analyze key metrics, and identify opportunities to improve campaign performance
Develop and present analytical learnings, actionable insights, and recommendations
Develop digital campaign and web measurement strategies
Create dashboards, data visualizations, and campaign performance reports
Monitor and analyze digital media and marketing trends
Communicate and present findings to colleagues, senior managers, and internal clients
Collaborate with data engineers to optimize data workflows and ensure data consistency and coverage across domains and IT solutions
Report to the Marketing Analytics Lead

Requirements

What you’ll need

3+ years of data analytics work experience
Intermediate in statistical methods and experimental design
Experience using quantitative analysis to impact key decisions
Experience writing SQL queries and working with large data sets
Experience in product analytics and BI tools such as GA, Mixpanel, Amplitude, Looker, Tableau, or similar
Understanding of overall business value beyond numbers and charts
Hands-on experience collaborating with engineering teams on event tracking and analytics implementation, including Google Tag Manager, custom events, and data validation
High-level written and verbal communication skills
English language skills at upper intermediate level or higher
Programming skills in R/Python
Experience applying LLMs via APIs for analytics use cases such as data exploration, anomaly detection, reporting automation, or internal AI assistants
Familiarity with modern analytics stacks and data transformation tools such as dbt or similar
Understanding of attribution models, incrementality testing, or marketing mix modeling fundamentals

Benefits

Comp & perks

Competitive base compensation
Bonus program
Paid Time Off
Work From Home
A fun, creative and energetic work environment