Email Marketing Lead

Scholastic

. Keep multiple email calendars, email journey maps, reference materials, and performance reports organized and current .

Posted 11/3/2026full-timeRemote • Florida • United StatesSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in email marketing campaign management, including list segmentation, A/B testing, and performance analysis. Proficient in utilizing analytics tools and CRM platforms to optimize email strategies and ensure successful deployments.

Highest-signal resume keywords

Email Campaign ManagementA/B TestingSalesforceGoogle AnalyticsOrganizational Skills

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Email MarketingDigital MarketingEmail CopywritingList SegmentationPerformance Reporting

Soft Skills

Attention To DetailWritten CommunicationVerbal Communication

Tools & Technologies

SalesforceHubSpotGoogle AnalyticsAdobe Analytics

Certifications & Qualifications

Bachelor's Degree

Industry Keywords

Email Journey MapsEmail Template LibraryQA Email TestsAd OperationsWeb Analytics

About the role

Key responsibilities & impact

Keep multiple email calendars, email journey maps, reference materials, and performance reports organized and current
Maintain a Salesforce email template library
Finalize email copy documents for seamless transfer to developers by adding personalizations, tracking codes, and linking urls
Assist with list segmentation and setting up files for A/B testing
QA email tests
Manage smaller digital marketing projects from start to finish
Support the Email Marketing Manager in ensuring all deployments are set up for success

Requirements

What you’ll need

1-3 years of experience in email marketing or digital marketing with experience in email campaign management, ad operations and web analytics preferred
Strong organizational skills with exceptional attention to detail
Data and metrics oriented
Excellent written and verbal communication skills
Experience with Analytics tools (Google Analytics, Adobe Analytics), and CRM/CDP platforms (Salesforce, HubSpot, or equivalent) preferred
Bachelors degree

Benefits

Comp & perks

Equal Opportunity Employer policy
Compensation, tuition aid, benefits, transfers, promotions, dismissals, company-sponsored training, and social and recreational programs administered without discrimination