Business Development Manager – Optics

SCOPE Eyecare & Healthcare

. Represent Scope as a sales and business development professional within a defined geographical area .

Posted 10/13/2026full-timeRemote • United KingdomMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in sales and business development within the optical market, leveraging strong account management and negotiation skills to drive revenue growth. Proficient in analyzing sales data and developing strategic territory plans while maintaining effective relationships with key stakeholders.

Highest-signal resume keywords

Pharmaceutical Sales ExperienceOptical Market KnowledgeSales Data AnalysisCRM System ProficiencyAccount Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales Strategy DevelopmentMarket Intelligence GatheringPromotional Budget ManagementClinical Information InterpretationSales Presentation Delivery

Soft Skills

Influencing TechniquesNegotiation SkillsAutonomous Work EthicTime ManagementInterpersonal Communication

Tools & Technologies

CRM SystemsMicrosoft ExcelMicrosoft PowerPointOCE System

Certifications & Qualifications

Full UK Driving Licence

Industry Keywords

Ophthalmic PortfolioKey AccountsOpticiansMarket AwarenessBusiness Development

About the role

Key responsibilities & impact

Represent Scope as a sales and business development professional within a defined geographical area
Cover South & Central London within a specified UK territory as a field-based representative
Act as a local point of contact for Scope customers
Increase market awareness of Scope products and drive new opportunities and sales in opticians
Detail the full Ophthalmic portfolio and focus on key accounts
Position the Scope Dry Eye Product portfolio from clinical and commercial perspectives
Conduct sales calls with customers in key optical accounts
Focus activities and promotional spend on target customers
Use promotional materials to support selling messages in marketing plans
Identify and develop opportunities within key accounts
Apply influencing, persuading, and negotiation techniques to secure and maintain accounts
Understand marketing strategies for promoted products and drive account strategy
Develop key opinion leaders in Optics
Produce an annual territory plan and manage the promotional budget
Monitor performance against objectives and provide updates to the line manager
Conduct monthly sales and activity analysis, integrating the OCE system
Monitor competitor activities and provide market intelligence
Liaise with third-party stakeholders and Scope employees on joint action planning
Create a personal development plan and participate in company training
Maintain the OCE system, company equipment, administration, and business processes
Contribute to key account identification and tailor account plans
Develop product, therapy-area, and competitor knowledge
Partner with customers on joint business plans highlighting revenue potential
Represent Scope professionally and deliver sales presentations
Deliver sales, activity, and other objectives to grow the Scope brand in the optical market
Manage time, deadlines, field visit forms, and customer and employee requests

Requirements

What you’ll need

At least 3 years’ experience as a pharmaceutical or medical devices sales representative
Ideally experience in the Optical market
Understanding of sales data and ability to interpret sales trends and use data for account and territory analysis/planning
Ability to understand and interpret substantial clinical information and interact with professional customers on a peer-to-peer-like level
Competence using business software, including CRM systems, Expenses, Excel, and PowerPoint
Ability to work autonomously and independently generate, prioritise, and handle own workload
Ability to work in a fast, dynamic, multicultural, and matrix structure
Drive, energy, maturity, and ability to work under pressure and deliver results
Full UK driving licence
Ideally a life science, technical, or business degree

Benefits

Comp & perks

Performance related bonus
24 days annual leave (pro rata)
Healthcare allowance beginning post probation and increasing at 2 and 5 years service
Pension contributions through Zurich beginning post probation and increasing at 2, 5 and 8 years service
Company sick pay scheme
Further Education policy
Professional Membership