Scowtt

Content Manager

• Build and manage an insight bank by capturing weekly learning from the founder, product, and commercial teams and converting it into posts, clips, articles, and talking points
• Run the team posting program, maintaining a weekly calendar and drafting content in each contributor's voice
• Produce a video interview series with agency leaders, adtech voices, and CMOs, approximately 24 guests per year
• Book and prepare guests, run shoots, and publish each episode on schedule
• Manage creator collaborations from outreach and briefing through final post
• Repurpose interviews into long-form content and short captioned clips for LinkedIn, X, Instagram, TikTok, and YouTube
• Select posts for boosting, target named accounts, and report campaign performance
• Own help center, blog, and website content designed to be cited by ChatGPT, Gemini, Perplexity, and other AI assistants
• Maintain consistent wording across content sources
• Collaborate with the PR specialist on data stories, bylines, and an annual flagship report
• Report monthly on target-account engagement, team posting rhythm, and AI-assistant mentions of Scowtt
• Report to the CRO and collaborate with the founder, commercial team, PR specialist, and contract video talent

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Content Director