Marketing Operations Engineer

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. Build and improve AI-powered workflows and agents using Claude, Claude CoWork, Clay, and Artisan for demand generation and BDR motions .

Posted 9/21/2026full-timeUnited StatesMid-LevelSenior💰 $150,000 - $170,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in AI-powered workflow development and marketing operations, with a strong focus on data governance, lead scoring, and pipeline generation. Proficient in utilizing AI tools and managing marketing technology stacks to enhance operational efficiency and drive business outcomes.

Highest-signal resume keywords

GTM EngineeringAI Tools PrototypingMarketoSalesforceB2B Marketing

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Data GovernanceLead ScoringPipeline GenerationMarketing Database ManagementSignal DetectionWorkflow AutomationData ModelingProject ManagementTroubleshootingCreative Problem Solving

Soft Skills

Attention to DetailOrganizational SkillsCollaborationCommunicationAdaptability

Tools & Technologies

ClaudeClaude CoWorkClayArtisanABM ToolsEnrichment ToolsProspecting Tools

Certifications & Qualifications

Marketo CertificationSalesforce Certification

Industry Keywords

Enterprise B2BMarTech StackDemand GenerationBDR MotionsGTM Stack

About the role

Key responsibilities & impact

Build and improve AI-powered workflows and agents using Claude, Claude CoWork, Clay, and Artisan for demand generation and BDR motions
Implement enrichment and signal-detection tooling to improve data governance
Use Claude Code and other AI development tools to prototype, build, test, and troubleshoot solutions
Deploy AI automation into marketing project management and intake processes aligned with SLA requirements
Improve operational processes impacting pipeline generation target attainment
Support user enablement and adoption of the GTM stack
Design and manage signal-based triggers, including lead scoring and routing, with BDR and Sales teams
Develop and manage data models and scoring layers for customer propensity, ICP attribution, and lead and account scoring
Scale data-driven marketing plays to improve lead-to-meeting conversion, pipeline generation, and funnel efficiency
Develop marketing lead lifecycle and qualification processes
Administer marketing database growth, enrichment, hygiene, and governance
Develop applications surfacing insights across inbound funnel stages
Document and communicate solutions for ongoing maintenance and improvement
Measure solution impact on adoption, efficiency, data quality, and business outcomes
Collaborate across business and technical teams and influence stakeholders
Report to the Director, Marketing Operations & Analytics

Requirements

What you’ll need

3+ years’ experience in GTM Engineering/Marketing Operations at an Enterprise B2B (high tech) organization
In-depth knowledge of MAP (Marketo preferred) and CRM (Salesforce preferred)
Hands-on experience using AI tools (Claude, ChatGPT, or similar) to build or prototype workflows
Experience with best-in-class MarTech stack, including ABM, enrichment, database, and prospecting tools
Fluency in B2B marketing
Tolerance for ambiguity and ability to work in a fast-changing environment, with a sense of urgency
Extreme attention to detail and strong troubleshooting and resolution ability
Demonstrated organizational, planning, and project management skills
Ability to develop creative solutions to complex problems and manage multiple initiatives
Ability to seek diverse input from multiple stakeholders
Excellent communication and collaboration skills
Comfort bringing forward new ideas for using AI, data, signals, and automation
Marketo and Salesforce certifications are a plus
No immigration sponsorship is provided for this position

Benefits

Comp & perks

Competitive salary
Stock options
Health benefits
Unlimited PTO
Parental leave
Tuition reimbursements
Annual performance-based incentive compensation awards
Equity
Reasonable accommodations for qualified individuals with disabilities