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Marketing Operations Engineer
SecurityScorecard. Build and improve AI-powered workflows and agents using Claude, Claude CoWork, Clay, and Artisan for demand generation and BDR motions .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in AI-powered workflow development and data governance, with a strong focus on B2B marketing operations and project management. Proficient in leveraging AI tools and marketing automation platforms to enhance lead generation and operational efficiency.
Highest-signal resume keywords
GTM EngineeringMarketing OperationsAI Tools PrototypingMarketoSalesforce
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
AI DevelopmentData GovernanceLead ScoringData ModelingPipeline GenerationMarketing Database ManagementProject ManagementSignal DetectionWorkflow AutomationB2B Marketing
Soft Skills
Attention to DetailProblem SolvingOrganizational SkillsCollaborationCommunication
Tools & Technologies
ClaudeClaude CoWorkClayArtisanMarketoSalesforceABM ToolsEnrichment ToolsDatabase ToolsProspecting Tools
Certifications & Qualifications
Marketo CertificationSalesforce Certification
Industry Keywords
Enterprise B2BHigh TechMarTech StackDemand GenerationBDR Motions
About the role
Key responsibilities & impact- Build and improve AI-powered workflows and agents using Claude, Claude CoWork, Clay, and Artisan for demand generation and BDR motions
- Implement enrichment and signal-detection tooling to improve data governance
- Use Claude Code and other AI development tools to prototype, build, test, and troubleshoot solutions
- Deploy AI automation into marketing project management and intake requests, aligned with SLA requirements
- Improve operational processes affecting pipeline generation target attainment
- Support user enablement and adoption of the GTM stack
- Design and manage signal-based triggers, including lead scoring and routing, with BDR and Sales teams
- Develop and manage data models and scoring layers for customer propensity, ICP attribution, and lead and account scoring
- Scale and optimize data-driven marketing plays to improve lead-to-meeting conversion, pipeline generation, and funnel efficiency
- Develop marketing lead lifecycle and qualification processes
- Administer marketing database growth, enrichment, hygiene, and governance
- Develop applications surfacing insights for inbound funnel processes and activity
- Document and communicate solutions for ongoing maintenance and improvement
- Measure solution impact on adoption, efficiency, data quality, and business outcomes
- Collaborate across business and technical teams and influence stakeholders
Requirements
What you’ll need- 3+ years’ experience in GTM Engineering/Marketing Operations at an Enterprise B2B (high tech) organization
- In-depth knowledge of MAP (Marketo preferred) and CRM (Salesforce preferred)
- Hands-on experience using AI tools (Claude, ChatGPT, or similar) to build or prototype workflows
- Experience with best-in-class MarTech stack, including ABM, enrichment, database, and prospecting tools
- Fluency in B2B marketing
- Tolerance for ambiguity and ability to work in a fast-changing environment, with a sense of urgency
- Extreme attention to detail and strong troubleshooting and resolution abilities
- Demonstrated organizational, planning and project management skills
- Ability to develop creative solutions to complex problems and manage multiple initiatives
- Ability to seek diverse input from multiple stakeholders
- Excellent communication and collaboration skills
- Comfort bringing forward new ideas for using AI, data, signals, and automation
- Marketo and Salesforce certifications are a plus
- Must not require immigration sponsorship; SecurityScorecard does not provide immigration sponsorship for this position
Benefits
Comp & perks- Competitive salary
- Stock options
- Health benefits
- Unlimited PTO
- Parental leave
- Tuition reimbursements
- Annual performance-based incentive compensation awards
- Equity
- Reasonable accommodations for qualified individuals with disabilities