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Seneca Family of Agencies

Director of Individual Giving

Seneca Family of Agencies

. Design, execute, and optimize a comprehensive annual giving program .

Posted 10/2/2026full-timeRemote • California • United StatesLead💰 $124,195 - $138,195 per yearWebsite

Core Competencies

Role fit
Core Competencies

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Demonstrates expertise in designing and executing comprehensive annual giving programs, with a strong focus on donor engagement and retention strategies. Proficient in utilizing data-driven approaches to optimize fundraising campaigns and achieve revenue goals.

Highest-signal resume keywords
Annual Giving Program DesignDonor Engagement StrategiesRaiser’s Edge ExpertiseMulti-Channel Fundraising CampaignsCFRE Credential

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Fundraising Best PracticesData Analysis and ReportingMoves Management StrategiesStrategic PlanningCampaign Optimization
Soft Skills
Diplomatic CommunicationProblem-Solving MindsetStrategic Thinking
Tools & Technologies
Raiser’s EdgeSalesforce
Certifications & Qualifications
CFRE CredentialTB Test ClearanceFingerprint Clearance
Industry Keywords
Annual FundMajor GiftsPlanned GivingDonor RelationsCommunity-Based Services

About the role

Key responsibilities & impact
  • Design, execute, and optimize a comprehensive annual giving program
  • Grow unrestricted revenue and build a sustainable pipeline of future major and planned giving donors
  • Secure Annual Fund and mid-level gifts of $10,000 or less
  • Manage and cultivate a portfolio of annual and mid-level donors
  • Develop and implement multi-channel annual giving plans and appeal strategies across direct mail, email, digital, social, and events
  • Lead End of Year giving, Giving Tuesday, monthly giving appeals, special appeals, and rapid response campaigns
  • Build data-driven, segmented campaigns for new, renewing, mid-level, upgrade, and lapsed donors
  • Set revenue, acquisition, retention, upgrade, engagement, and qualitative goals
  • Analyze and report program KPIs and metrics
  • Design and implement Moves management strategies for annual and mid-level donors
  • Track campaigns in Raiser’s Edge and adjust strategies in real time
  • Produce reports and analytics to replicate and improve successful solicitation campaigns
  • Partner with the Major Gifts team to transition qualified donors for individualized relationship management
  • Partner with the Donor Relations Coordinator to design and manage donor giving societies, including the monthly giving program
  • Develop and implement stewardship plans and meaningful communications to improve donor experience and retention
  • Support Seneca’s mission serving marginalized communities through mental health, community-based, and educational services

Requirements

What you’ll need
  • Bachelor’s degree required
  • Minimum of 4 years of progressive fundraising experience with focus on annual giving
  • Alignment with and passion for Seneca’s mission and values
  • Ability to articulate Seneca’s role in providing youth and families Unconditional Care and its relevance to donors
  • Strong knowledge of fundraising best practices, trends, and donor engagement strategies
  • Ability to engage with donors, executives, board of directors, and community boards
  • Must be at least 21 years of age
  • Valid driver's license, clean driving record, and insurability through Seneca Family of Agencies' insurance policy
  • TB test clearance
  • Fingerprint clearance
  • Any other state/federal licensing or certification requirements
  • CFRE credential preferred
  • Experience building mid-level or pipeline fundraising programs preferred
  • Experience integrating fundraising with program impact reporting and producing compelling annual fund and mid-level appeals preferred
  • Strategic thinking ability to align philanthropic goals with mission and outcomes
  • Advanced analytical and strategic planning skills
  • Strong CRM and segmentation expertise, including Raiser’s Edge and Salesforce
  • Experience creating and managing multi-channel fundraising campaigns for an organization of comparable size
  • Problem-solving mindset and diplomatic communication skills

Benefits

Comp & perks
  • $2,000 sign-on bonus for new Seneca employees
  • Additional compensation upon passing the bilingual language proficiency exam
  • Annual salary increase
  • 5 weeks of Paid Time Off
  • 11 Paid Holidays
  • Medical, dental, vision, chiropractic, acupuncture, and fertility coverage
  • Long-term disability, family leave, and life insurance
  • 50% paid premiums for dependents
  • 403b Retirement Plan
  • Employer-paid Employee Assistance Plan
  • Public Service Loan Forgiveness certified employer
  • Promotional opportunities across the agency in California
  • Full-time Monday–Friday schedule, 9am–5:30pm
  • Remote work arrangement