Field Marketing Manager

Sharp Performance

. Run Sharp Performance's event program across the public safety market .

Posted 10/11/2026full-timeRemote • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in managing B2B events and field programs within the public safety sector, with a strong focus on lead qualification, pipeline management, and effective communication with stakeholders. Proficient in utilizing HubSpot and other CRM tools to track and report on event performance metrics.

Highest-signal resume keywords

B2B Event ManagementLead QualificationHubSpot CRMPublic Safety Market KnowledgeOrganizational Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Event Program ManagementLead TrackingBudget ManagementEmail Campaign DevelopmentMeeting Scheduling

Soft Skills

Confidence in CommunicationAdaptability to ChangeInitiative in ConversationsOrganizational Ability

Tools & Technologies

HubSpotEvent Registration PlatformsEmail Campaign Tools

Industry Keywords

Public SafetyLaw EnforcementFire ServicesEMSB2B Marketing

About the role

Key responsibilities & impact

Run Sharp Performance's event program across the public safety market
Manage registrations, booth logistics, shipping, collateral, travel, and budget before events
Build email and LinkedIn outreach with Marketing and Sales to book meetings before events
Staff the booth and engage officers, command staff, and agency leaders onsite
Capture every lead with notes
Keep account executives' meeting schedules and materials on track
Enter leads into HubSpot during the week after each event
Qualify leads with Sales and track conversions to meetings and opportunities
Report meetings booked, leads captured, opportunities created, and cost per lead for each event
Document what worked and what did not
Report to the SVP of Marketing and work day to day with Sales

Requirements

What you’ll need

3 to 5 years running B2B events, conferences, or field programs, including pre- and post-event work
Experience marketing or selling to law enforcement, fire, EMS, or adjacent public safety markets is a plus
Readiness to learn how public safety agencies are structured and who makes decisions
Organization to keep multiple moving pieces on schedule
Confidence initiating conversations, asking questions, and involving salespeople when appropriate
Pipeline mindset focused on meetings and qualified leads rather than badge scans
Working knowledge of HubSpot or a comparable CRM, email campaign tools, and event registration platforms
Willingness to travel to events, often several per month during conference season
Comfort with ambiguity, fast changes, and hands-on work

Benefits

Comp & perks

Medical, dental, and vision insurance
Flexible PTO
401(k) with company match
Access to the same performance coaches offered to clients