Design Director – Resilient & Laminate

Shaw Industries

. Lead the design strategy, portfolio development, and creative direction for Shaw's resilient and laminate categories across residential brands and channels .

Posted 11/9/2026full-timeUnited StatesLeadWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in design leadership and product development within the flooring industry, with a strong focus on consumer trends and brand strategy. Proven ability to collaborate across teams and translate customer insights into innovative design solutions.

Highest-signal resume keywords

Design LeadershipProduct Design ExperienceBrand StrategyCollaboration SkillsCommunication Skills

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Product DevelopmentDesign StrategyPortfolio DevelopmentNew Product IntroductionDesign KPIsConsumer Trends AnalysisAesthetic SenseColor PrinciplesMarket ResearchDesign Differentiation

Soft Skills

CollaborationCoachingConsumer-Focused ThinkingContinuous LearningPresentation Skills

Tools & Technologies

AVA CAD/CAM

Certifications & Qualifications

Bachelor’s Degree in Interior DesignBachelor’s Degree in Fine ArtsBachelor’s Degree in Textile Design

Industry Keywords

Hard Surface FlooringSoft Surface FlooringTile IndustryResidential BrandsDesign StudioVoice of CustomerDealer CouncilsChannel-Specific Design ExpertiseProduct PositioningInnovation Spaces

About the role

Key responsibilities & impact

Lead the design strategy, portfolio development, and creative direction for Shaw's resilient and laminate categories across residential brands and channels
Own the long-term design vision and strategy for Residential Resilient & Laminate categories
Develop category roadmaps aligned with consumer trends, business objectives, and growth opportunities
Monitor emerging trends, competitive activity, and consumer preferences to identify future opportunities and innovation spaces
Execute New Product Development, New Product Introduction initiatives, and Design KPIs
Own design differentiation across assigned brands and ensure distinct brand design points of view
Partner with Product and Brand teams to develop compelling design stories and product positioning
Participate in customer visits, dealer councils, Voice of Customer reviews, and market research
Translate customer insights into actionable product and design strategies
Develop channel-specific and regional design expertise across Retail, Builder/Multifamily, and Home Center
Collaborate with Product, Marketing, Sales, Innovation, Manufacturing, and Sourcing teams on product strategies and launches
Collaborate with the Design Studio on future design development, Voice of Customer testing, and regional assortment strategies
Lead, coach, and develop category collection designers
Foster innovation, collaboration, consumer-focused thinking, and continuous learning
Build organizational capability and future design talent

Requirements

What you’ll need

Proven experience in design leadership, preferably in the hard surface flooring, soft surface flooring, or tile industry
Strong portfolio showcasing a track record of successful product design and team leadership
Excellent collaborative skills to work with cross-functional teams and stakeholders
Bachelor’s degree in Interior Design, Fine Arts, Textile Design, or related field
5+ years product design experience
AVA CAD/CAM skills are desired but not required
Experience with brand strategy is preferred and will be an important part of the position
Exceptional communication and presentation skills with the ability to work globally
Innate aesthetic sense and intuitive understanding of color and design principles

Benefits

Comp & perks

Equal opportunity employer, including protected veterans and individuals with disabilities
8 Hr non-rotating shift with hours falling during the day/AM shift