Sales Director – Protection & Controls

Shermco Industries

. Lead a team of 4 business development managers.

Posted 10/2/2026full-timeRemote • Texas • United StatesLead💰 $180,000 - $200,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in business development and sales strategy within the engineering and controls sector, with a strong focus on automation and control systems. Proven ability to lead teams, manage customer relationships, and achieve significant sales targets through effective communication and solution-selling techniques.

Highest-signal resume keywords

Business Development ManagementSales Strategy DevelopmentAutomation & Control SystemsCustomer Relationship ManagementConsultative Engineering

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales ProposalsSales PresentationsProject ManagementElectrical ConstructionCommissioning/Start-UpsPower SystemsForecastingSolution SellingDetailed EngineeringNERC Program Management

Soft Skills

Team PlayerExcellent CommunicationGoal-OrientedHigh EnergyCustomer Relations

Tools & Technologies

Microsoft ExcelMicrosoft WordMicrosoft OutlookMicrosoft PowerPointSCADAHMIDCSPLC

Industry Keywords

Electrical EngineeringControls EngineeringAgri-FoodPower GenerationOil/GasMiningPetro-ChemicalIndustrial NetworksOutage ManagementConstruction Management

Tech Stack

Tools & technologies

Flash

About the role

Key responsibilities & impact

Lead a team of 4 business development managers.
Provide outside sales targeting electrical and controls engineering and project management services.
Sell solution repair services and new equipment to end users, contractors, OEMs, and engineering firms.
Manage sales efforts in the assigned territory, including organic growth and new-customer development, to meet a $50M annual sales budget.
Perform direct sales and business development activities to meet or exceed sales goals.
Develop a sales strategy for the company’s engineering and controls business.
Prepare estimates, sales proposals, and sales presentations.
Maintain strategic relationships with assigned accounts and identify account changes and opportunities.
Support marketing activities including road shows, national conferences, tradeshows, sales trainings, and trade organizations.
Support customer accounts through sales, purchase orders, terms and conditions, and customer relations.
Perform job walks and qualify opportunities as a frontline liaison between sales and production.
Support lunch-and-learns and lead customer discussions.
Work with Customer Service to enhance the customer buying experience.
Maintain and improve industry and technical knowledge based on market requirements.

Requirements

What you’ll need

Bachelor’s degree preferred or equivalent industrial service sales experience in engineering consulting and project management services, or related industry.
3+ years’ experience in a related industry.
Experience with automation & control systems (PLC, DCS, SCADA, HMI), industrial networks, low- and medium-voltage systems, electrical construction work packages, commissioning/start-ups, and power systems including arc flash and coordination.
High-energy, goal-oriented team player with excellent internal and external communication, forecasting, and solution-selling skills.
Knowledge of industry sectors such as agri-food, power generation, oil/gas, mining, and petro-chemical preferred.
Sales and/or production experience with construction, outage, and project management preferred.
Experience with consultative engineering, detailed engineering and design, NERC program management, and testing services preferred.
Solid computer skills with Microsoft Excel, Word, Outlook, and PowerPoint.
50% domestic travel.