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Market Manager – Environmental, Food
Shimadzu Scientific Instruments. Develop and execute short- and long-term marketing strategies for the Environmental and Food markets .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and executing marketing strategies for the Environmental and Food markets, with a strong focus on analytical instrumentation and market analysis. Proven ability to build relationships with key stakeholders and deliver impactful marketing initiatives that drive revenue growth and market expansion.
Highest-signal resume keywords
Strategic Marketing InitiativesAnalytical Instrumentation KnowledgeMarket Research and Competitive AnalysisRelationship BuildingCRM Proficiency
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Liquid Chromatography (LC)Ultra-High-Performance Liquid Chromatography (UHPLC)Liquid Chromatography–Mass Spectrometry (LC-MS)Market Performance AnalysisProduct PositioningGo-To-Market PlanningCampaign Performance MeasurementTechnical Marketing Materials DevelopmentMarket IntelligenceSales Management
Soft Skills
Excellent CommunicationPresentation SkillsOrganizational SkillsInfluencing StakeholdersCollaboration
Tools & Technologies
Microsoft DynamicsCRM SystemsMarketing Automation Tools
Industry Keywords
Environmental MarketFood MarketAnalytical Instrumentation IndustryCustomer ApplicationsRegulatory TrendsCompetitive DynamicsEmerging Analytical Technologies
About the role
Key responsibilities & impact- Develop and execute short- and long-term marketing strategies for the Environmental and Food markets
- Analyze industry trends, competitive activity, customer needs, and emerging technologies
- Identify market opportunities, strengthen product positioning, and guide strategic business decisions
- Partner with Sales leadership, Product Management, and executive teams to develop marketing plans and performance objectives
- Lead targeted marketing campaigns, customer engagement initiatives, and market development programs
- Monitor campaign performance and recommend improvements based on measurable results
- Evaluate new products and technologies for market fit and develop go-to-market strategies
- Collaborate with Shimadzu Corporation and global business partners on product introductions
- Analyze customer feedback, competitive wins and losses, and sales performance to improve market penetration and customer engagement
- Build relationships with key opinion leaders, research institutions, industry partners, distributors, and customers
- Represent Shimadzu at conferences, trade shows, customer meetings, and scientific events
- Deliver technical presentations and support market-focused promotional activities
- Develop technical marketing materials, application notes, customer education resources, and product messaging
- Develop and deliver market-focused training programs for Sales and Technical teams
- Provide market intelligence, competitive analysis, and strategic recommendations to leadership and global affiliates
Requirements
What you’ll need- Bachelor's degree in Science, Business, or a related field
- Minimum of eight (8) years of successful experience in sales management, product marketing, or related commercial roles within the analytical instrumentation industry
- Strong knowledge of Environmental and Food markets, including customer applications, regulatory trends, competitive dynamics, and emerging analytical technologies
- Understanding of analytical instrumentation, including liquid chromatography (LC), ultra-high-performance liquid chromatography (UHPLC), and liquid chromatography–mass spectrometry (LC-MS)
- Experience developing and executing strategic marketing initiatives supporting revenue growth, market expansion, and competitive differentiation
- Experience with market research, competitive analysis, product positioning, and go-to-market planning
- Strong business acumen and ability to analyze market performance, evaluate sales opportunities, and translate technical information into customer value
- Excellent communication, presentation, relationship-building, and organizational skills
- Ability to influence stakeholders across Sales, Marketing, Product Management, and global business teams
- Proficiency with CRM systems, preferably Microsoft Dynamics
- Familiarity with marketing automation and campaign performance measurement tools
- Ability to work independently and collaborate with cross-functional teams and external business partners
- Willingness to travel up to 50%, including customer visits, regional sales meetings, industry events, and occasional international business engagements
- Candidate must reside in a high-activity market area
Benefits
Comp & perks- Day 1 benefits
- Matching 401(k) and profit-sharing program
- Career, leadership, and personal development pathways
- Flexible Spending Accounts/Health Savings Accounts
- Generous and front-loaded paid time off plan
- Tuition assistance for graduate and undergraduate levels
- Pet insurance
- Optional identity theft, prepaid legal, and critical care buy-up insurance
- Company-paid life insurance
- Short-term disability program
- Business casual dress attire and casual Friday
- Employee Resource Groups
- 10 paid vacation days in the first year
- 8 paid personal days in the first year
- 8 scheduled holidays in the first year
- 3 floating holidays in the first year
- Short-term disability after one year, with 100% of monthly premiums covered by the company
- Disability coverage at 100% of salary for the first 6 weeks and 66.67% for weeks 7–12
- Semi-annual incentive plan based on company performance
- Discretionary year-end bonus based on overall company performance
- Cost-of-Living Adjustment for employees residing in Connecticut, Massachusetts, New Jersey, and California