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Product Marketing Manager
Siemens Healthineers. Create and execute product marketing strategies for the Varian Radiation Oncology Solutions product family .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in product marketing strategies for Radiation Oncology Solutions, including go-to-market planning, product positioning, and market research. Proficient in collaborating with cross-functional teams and executing marketing initiatives to drive product success.
Highest-signal resume keywords
Product Marketing StrategiesRadiation Therapy ExperienceCross-Functional CollaborationMarket ResearchSoftware Product Marketing
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Go-To-Market PlanningProduct PositioningLifecycle ManagementCampaign DevelopmentMarket Analysis
Soft Skills
Excellent Communication SkillsTeamworkAnalytical SkillsInfluencing Without Authority
Tools & Technologies
Microsoft WordMicrosoft ExcelMicrosoft PowerPointE-Mail
Industry Keywords
Radiation Oncology SolutionsProduct LaunchesCompetitive AnalysisCustomer Needs IdentificationEuropean Language Proficiency
About the role
Key responsibilities & impact- Create and execute product marketing strategies for the Varian Radiation Oncology Solutions product family
- Develop go-to-market and launch plans, including value proposition, messaging, product launches, campaigns, lifecycle management, and initiatives
- Contribute to commercial and pricing strategies
- Collaborate with global and geographic cross-functional teams to ensure market success
- Develop marketing plans and activities for Radiation Oncology Solutions products and product lines
- Establish, enhance, or distinguish product placement within the competitive arena
- Market and promote software products at tradeshows and events
- Develop and perform product introductions and training for Geo Sales
- Plan, organize, and co-create targeted content for all channels
- Develop business plans and product positioning in the marketplace
- Oversee market research, monitor competitive activity, and identify customer needs
- Travel within Europe (30–40%)
Requirements
What you’ll need- Bachelor’s Degree (or equivalent experience) and/or 2-5 years of related experience or Master’s Degree with little experience
- Clinical or technical background, with experience in radiation therapy
- Excellent communications skills in English
- An additional European Language would be a benefit
- Proficient in E-mail, Microsoft Word, Excel, and PowerPoint
- Proven ability to influence cross-functional teams without formal authority
- Experience in Software Product Marketing
- Excellent teamwork and analytical skills
Benefits
Comp & perks- Resources and flexibility to foster professional and personal growth
- Equal opportunity employer
- Professional development through product introduction and training activities