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Associate Director, Client Services
Silverback Strategies. Serve as the strategic lead and trusted advisor for a portfolio of important client relationships .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in client relationship management and strategic marketing, leveraging data analysis to drive performance and revenue growth. Proficient in utilizing digital marketing tools and methodologies to enhance client value and mitigate churn risk.
Highest-signal resume keywords
Client Relationship ManagementDigital Marketing StrategyData AnalysisGoogle AdsMeta Ads
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Client ServicesAccount ManagementPerformance MarketingData TriangulationRoot-Cause Analysis
Soft Skills
Verbal CommunicationWritten CommunicationActive ListeningIntellectual CuriosityResilience
Tools & Technologies
Google AnalyticsCRMs
Industry Keywords
Marketing PerformanceChurn MitigationUpsell OpportunitiesCross-Sell OpportunitiesCrisis Communication
About the role
Key responsibilities & impact- Serve as the strategic lead and trusted advisor for a portfolio of important client relationships
- Understand each client's business and marketing performance through data analysis
- Develop cross-functional marketing strategies aligned with client business goals
- Analyze paid media performance using Google Ads, Meta Ads, Google Analytics, and client CRMs
- Investigate discrepancies between platform-reported conversions and CRM pipeline data
- Build healthy, long-lasting client relationships through active listening and follow-through
- Monitor client feedback and mitigate churn risk
- Own retention and revenue growth for the client portfolio
- Identify upsell and cross-sell opportunities and partner with sales on expansions
- Lead crisis moments with steady, solutions-first communication
- Partner with delivery teams on 3-month rolling plans balancing performance goals and margin targets
- Resolve off-track accounts through process changes, expectation resets, or rescopes
- Improve processes to increase client value, eliminate waste, and make work easier
- Track marketing industry changes and help clients capitalize on them
- Turn client wins into marketing case studies
- Contribute a weekly news insight and point of view
Requirements
What you’ll need- 7+ years of client services, account management, or client strategy experience
- At least 4 years at a digital or performance marketing agency
- Previous agency experience is a must-have
- Fluency with metrics reported by Google Ads, Meta Ads, Google Analytics, and CRMs
- Ability to triangulate data sources to identify the real story
- Sharp, clear, and confident verbal and written communication
- Ability to explain complex performance stories to a CMO in plain English
- Deductive reasoning and root-cause analysis
- Self-awareness and active feedback-seeking
- Big-picture thinking
- Intellectual curiosity
- Comfort with ambiguity
- Resilience
Benefits
Comp & perks- Legit bonus
- Unlimited PTO
- Comprehensive health, dental, and vision plans
- Virtual Team Events and a fun, casual, inclusive company culture
- Company-paid ClassPass membership
- 12 weeks of Paid Parental Leave
- Summer Fridays
- 401(k) with Employer Match