Paid Media Manager

Silverback Strategies

. Serve as a paid media subject matter expert .

Posted 10/2/2026full-timeRemote • United StatesMid-LevelSenior💰 $80,000 - $90,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in paid media strategy development and execution across platforms such as Google, Meta, LinkedIn, and TikTok, with a strong ability to analyze performance data and communicate insights effectively to clients.

Highest-signal resume keywords

Paid Media Strategy DevelopmentCampaign OptimizationClient Relationship ManagementData Analysis Using GA4Advanced Excel Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Paid Search ManagementSocial Campaign ManagementPerformance ReportingKPI AlignmentTactical Execution

Soft Skills

Strong CuriosityInitiativeAdaptabilityGrowth OrientationProject Management

Tools & Technologies

Google AdsMeta AdsLinkedIn AdsTikTok AdsGoogle Sheets

Industry Keywords

Paid MediaPerformance AgencyClient AccountsCampaign AuditingCreative Strategy

About the role

Key responsibilities & impact

Serve as a paid media subject matter expert
Lead strategy development, innovation, tactical execution, and performance for a portfolio of 3–5 client accounts
Plan, implement, and audit paid media campaigns aligned with client KPIs and business goals
Execute campaigns across Google, Meta, LinkedIn, and TikTok
Serve as the lead paid media contact for assigned clients
Lead biweekly and ad hoc client calls and maintain client relationships
Support channel innovation, campaign optimization, and testing
Create, analyze, and present actionable paid media performance reports
Communicate project timelines, manage expectations, and proactively update clients
Collaborate with the Creative Director and Design team on ad creation, testing plans, creative strategy, and briefs
Understand client industries, audiences, goals, trends, and best practices
Participate in paid media brainstorming sessions
Collaborate with SEO, Measurement, and Creative teams
Accept feedback and coaching from the Associate Director of Media

Requirements

What you’ll need

Minimum of 3+ years of paid media agency experience; ideal candidate has 3–5 years
Previous performance agency experience is required
Experience managing both Paid Search and Social campaigns
Experience with Google and Meta; LinkedIn and TikTok are secondary platforms
Comfortable building rapport, establishing expertise and credibility, and serving as the client-facing lead
Ability to build and execute paid media strategies across multiple industries
Ability to connect media results to measurable client business and revenue impact
Prior experience taking full ownership of clients from strategy development through execution, reporting, and communication
Strong curiosity, initiative, adaptability, and growth orientation
Advanced Excel and/or Google Sheets skills
Ability to analyze complex data using GA4 and other tools and produce clear reports
Strong project and time management skills

Benefits

Comp & perks

Unlimited PTO
Comprehensive health, dental, and vision plans
Virtual Team Events and a fun, casual, inclusive company culture
Company-paid ClassPass membership
12 weeks of Paid Parental Leave
Summer Fridays
401(k) with Employer Match
Generous pay
Remote work environment