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Campaigns and Customer Communications Specialist
Simpson Strong-Tie. Design, coordinate and implement multichannel marketing campaigns to support the business development of the various subsidiaries across Western Europe .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in designing and implementing multichannel marketing campaigns, with a strong focus on digital marketing strategies and performance optimization. Proficient in content creation and social media management, ensuring brand consistency and effective communication across various platforms.
Highest-signal resume keywords
Multichannel Marketing CampaignsDigital MarketingContent CreationSocial Media ManagementBusiness Analysis
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Digital MarketingCampaign PlanningPerformance OptimizationLead GenerationBrand Management
Soft Skills
Excellent CommunicationPresentation SkillsResults-Oriented Approach
Tools & Technologies
Microsoft 365
Industry Keywords
B2B MarketingTechnical IndustriesMarket TrendsMarketing Best Practices
About the role
Key responsibilities & impact- Design, coordinate and implement multichannel marketing campaigns to support the business development of the various subsidiaries across Western Europe
- Define multichannel marketing campaign plans aligned with product launches and strategic and commercial priorities
- Implement campaigns once the direction, priorities and budgets have been approved by the Western Europe Product & Marketing Manager
- Plan, monitor and optimise campaigns to improve performance and return on investment
- Identify communication and lead generation opportunities among customers and prospects in the region
- Manage digital campaigns and contribute to social media engagement
- Create, adapt and coordinate content for social media, the website, digital materials, email campaigns and newsletters
- Ensure consistency in brand image and messaging
- Monitor marketing best practices, developments in digital platforms and market trends
- Coordinate activities with sales, product and communications teams, as well as external service providers
- Meet deadlines and analyse results and performance indicators
- Prepare reports and make improvement recommendations to the Product & Marketing Manager
Requirements
What you’ll need- Higher education qualification (Bachelor’s to Master’s degree) in digital marketing, communications or a related field
- At least 5 years’ experience in communications, marketing or digital marketing within an industrial B2B environment, with an interest in technical industries
- Excellent communication, presentation and social media management skills
- Proficiency in Microsoft 365
- Strong business and financial analysis skills, with a results-oriented approach
- Professional working proficiency in English
Benefits
Comp & perks- Health insurance
- Meal vouchers
- Profit-sharing scheme
- Company retirement savings plan (PERCO)
- Private parking
- Company events