Marketing Manager

Sirona Medical

. Own Sirona's social presence end to end, including calendar, publishing, community management, and engagement .

Posted 9/21/2026full-timeRemote • United StatesMid-LevelSenior💰 $85,000 - $110,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in managing social media presence, content creation, and paid media campaigns, with a strong focus on B2B marketing in health-tech or SaaS. Proficient in using AI tools for content production and analysis while maintaining brand voice and design consistency.

Highest-signal resume keywords

B2B Marketing ExperiencePaid Media ManagementContent CreationWebinar and Event ManagementAI Tool Proficiency

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Social Media ManagementContent CreationVideo Shooting and EditingPaid Campaign OptimizationA/B TestingBudget ManagementEvent PlanningGraphic DesignCopywritingAnalytics Reporting

Soft Skills

Project ManagementCross-Functional CommunicationOrganizational SkillsPersonable EngagementSelf-Direction

Tools & Technologies

Google AdsLinkedIn Campaign ManagerChatGPTPremiereCapCutCanvaAdobe

Industry Keywords

Health-TechSaaSB2BContent MarketingSocial Best Practices

About the role

Key responsibilities & impact

Own Sirona's social presence end to end, including calendar, publishing, community management, and engagement
Produce social posts, short-form video, graphics, blog/newsletter support, and campaign creative across formats
Plan and run webinars and events, including topic and speaker planning, presenter preparation, production, platform logistics, live moderation/hosting, and post-event follow-up
Drive webinar and event attendance through organic and paid promotion; attend events in person, capture content on site, and repurpose it afterward
Build, launch, and optimize paid campaigns across Google Ads, LinkedIn, and emerging channels
Set up audiences and creative, pace budgets, conduct A/B testing, and report weekly on spend, MQLs, opportunities, and pipeline against target
Use AI tools to draft, produce, and scale content, creative, and analysis
Shoot and edit video in-house, including event capture, customer and product moments, social clips, and thought-leadership pieces
Maintain consistency with the Sirona design system and brand voice

Requirements

What you’ll need

3–5 years in marketing for a B2B brand (health-tech, SaaS, or a comparable regulated/technical space a plus), with hands-on ownership across social, content, and paid
AI-fluent — already uses AI tools (e.g. ChatGPT, Claude, generative image/video, AI in the marketing stack) in day-to-day work, or a fast, eager learner who is genuinely excited to work on an AI-native team
Personable and people-facing — comfortable on camera, hosting or moderating webinars, and representing Sirona in person at events
Hands-on content creator — writing plus visual/video; a portfolio or live channels that show range
Direct experience running paid media in Google Ads and LinkedIn Campaign Manager — building campaigns, managing budget, and reporting on cost-per-lead and downstream conversion
Experience promoting and helping run webinars and events, and comfortable with the logistics of both
Proficient shooting and editing video (e.g. Premiere / CapCut / equivalent) and with design tools (e.g. Canva / Adobe)
Native fluency in LinkedIn and social best practice; comfortable engaging publicly in Sirona's voice
Organized and self-directed — able to run content and campaign calendars in parallel and juggle multiple deliverables without close supervision
Willing and able to travel to events as needed
Excellent project management and cross-functional communication skills

Benefits

Comp & perks

Generous Compensation Plan
Stock Options
Flexible Paid Time Off (PTO)
Medical, dental, vision insurance
Life insurance
Maternity and Paternity Leave
401K matching
Apple equipment
Sponsorship for conferences, continuing education, etc.