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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing and optimizing retail media campaigns across platforms like Amazon and Walmart, utilizing data analysis and generative AI tools to drive performance and client success. Strong communication and collaboration skills are essential for partnering with cross-functional teams and delivering strategic insights.
Highest-signal resume keywords
Paid Ecommerce Campaign ManagementAmazon Sponsored ProductsRoot-Cause AnalysisGenerative AI ToolsWalmart Connect Exposure
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Campaign OptimizationBudget ManagementData AnalysisPerformance ReportingClient Business Objectives
Soft Skills
Clear CommunicationProblem ResolutionOwnershipCuriosity
Tools & Technologies
ExcelGenerative AI ToolsSkaiDSP Platforms
Industry Keywords
Retail MediaAmazon DSPWalmart DSPInstacartCriteo
About the role
Key responsibilities & impact- Own day-to-day execution, optimisation, and performance of assigned retail media accounts
- Build campaigns, pace budgets, and manage bids and account structures
- Investigate performance changes and opportunities, identify root causes, and advise clients on media planning and best practices
- Work across Amazon, Walmart, and other retail media networks
- Prepare performance updates and contribute to QBRs and strategic reviews
- Build custom analyses, reports, and automations using generative AI tools when standard tools and templates are insufficient
- Coach Specialists and contribute to team playbooks
- Partner with product, sales, technical account management, and client services to surface client needs and market opportunities
- Serve external clients, support account strategy, and help raise delivery standards
Requirements
What you’ll need- Hands-on experience building, running, and optimising paid ecommerce campaigns
- Experience with Amazon Sponsored Products, Sponsored Brands, and Sponsored Display
- Ability to describe campaign changes and resulting outcomes
- Root-cause analysis and ability to connect metrics to client business objectives
- Confidence working with large datasets in Excel or similar tools
- Clear written and verbal client-facing communication
- Ownership, follow-through, problem resolution, and early risk escalation
- Curiosity about and use of generative AI tools such as Claude
- Strongly preferred: Walmart Connect and DSP exposure, including Amazon DSP or Walmart DSP
- Strongly preferred: AMC experience, including running and interpreting queries
- Strongly preferred: experience with Instacart, Target, Roundel Media Studio, Criteo, CitrusAd, Epsilon, or Kroger Precision Marketing
- Strongly preferred: agency-side background and experience with Skai or a comparable platform
- Experience collaborating with a global team, locally and virtually
- US-based
Benefits
Comp & perks- Additional bonus compensation
- Hybrid work arrangement with three days in office per week
- Occasional travel as needed
- Diverse and inclusive workplace culture
- Reasonable accommodation for qualified applicants with disabilities