Marketing Specialist

Skyline Construction

. Develop local marketing activities focused on leading pursuits that drive new business.

Posted 9/15/2026full-timeOrange County • California • United StatesJuniorMid-Level💰 $38 - $46 per hourWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in managing marketing activities, proposals, and content creation while effectively collaborating with teams to enhance brand alignment and support business development efforts. Proficient in graphic design and utilizing CRM systems to streamline processes and improve efficiency.

Highest-signal resume keywords

Proposal ManagementContent CreationGraphic DesignCRM ProficiencyMarketing Experience

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Proposal ManagementContent CreationGraphic DesignData EntryPhotography CoordinationVideography CoordinationEvent CoordinationBrand DevelopmentRFP Response ManagementMarket Analysis

Soft Skills

Strong WritingOrganizational SkillsCritical ThinkingGood JudgmentProactive Communication

Tools & Technologies

MS OfficeAdobe InDesignPhotoshopCanvaCRM Platforms

Industry Keywords

Commercial ConstructionArchitectureEngineeringReal EstateProfessional Services

About the role

Key responsibilities & impact

Develop local marketing activities focused on leading pursuits that drive new business.
Manage the full pursuit process, including proposals, RFP responses, qualifications packages, and interview presentations.
Write custom content, develop visuals and infographics, and design resumes, project sheets, and proposal pages.
Coach Operations teams on interview messaging and structure; conduct post-interview debriefs and prepare follow-up materials.
Coordinate project marketing efforts, including jobsite signage, swag/logowear, client gifts, photography, videography, and promotional assets.
Coordinate third-party photography and videography vendors.
Develop case studies to market the company’s project portfolio.
Enter data into CRM systems and support bid, resource, and client survey processes.
Draft and submit press releases, award submissions, and people-on-the-move announcements.
Track media coverage and support companywide public relations efforts.
Support development of branded materials according to companywide brand standards.
Assist with internal and external events, sponsorships, client gatherings, networking, and recruiting activities.
Coordinate event vendors and create presentation materials; represent Skyline at company and industry events.
Develop content with the Marketing Manager and national Branding team.
Produce content for biographies, project stories, website updates, social media, and internal messaging.
Participate in annual marketing planning and monitor industry trends.
Collaborate with regional and companywide marketing teams to coordinate workload and maintain brand alignment.

Requirements

What you’ll need

Bachelor’s degree in Marketing, Communications, Journalism, Public Relations, Graphic Design, or a related field, or equivalent experience.
2+ years of marketing experience, preferably in commercial construction, commercial interiors, architecture, engineering, real estate, or related professional services industries.
Demonstrated experience managing proposals, RFQs, and RFP responses.
Experience supporting business development and client pursuit activities while working with technical staff.
Strong writing and editing abilities through demonstrated content creation and custom proposal content.
Strong graphic design skills used to articulate technical concepts in creative ways through visual communication.
Strong organizational skills with the ability to manage multiple deadlines.
Demonstrated ability to use AI throughout the pursuit process, content creation and to create efficiencies in everyday tasks.
Proficiency in MS Office, Adobe InDesign, Photoshop & Canva, CRM platforms.
Experience coordinating photography and videography vendor relationships.
Proactively shares ideas and suggests new initiatives.
Discreet and able to handle sensitive information in a confidential manner.
Ability to multitask and prioritize multiple projects at any given time.
Strong work ethic in a highly demanding environment.
Critical thinking and good judgment to make decisions.
Applicants must be able to work in the United States; Skyline is an E-Verify employer.

Benefits

Comp & perks

Employee Stock Ownership Plan (ESOP)
Competitive Medical Insurance plan options including an HSA plan with Company deductible contributions.
Dental Insurance
Vision Insurance
401K Plan Matching
Unlimited PTO
Life Insurance
Flexible Spending Account (FSA)
Gym reimbursement program
Disability insurance
Other retirement plans