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Marketing Manager – iGaming
SmartRecruitment.com - Smart Recruitment. Bridge local market realities with internal execution to turn market opportunities into revenue growth .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in leading marketing strategies and activities tailored to local market needs, driving customer acquisition and engagement while managing cross-functional collaboration and compliance. Proven ability to analyze market trends and campaign performance to optimize growth and brand visibility.
Highest-signal resume keywords
Marketing Strategy DevelopmentCampaign ManagementCross-Functional CollaborationMarket Research and AnalysisBudget Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Market ExecutionProduct PromotionMarketing Plans DevelopmentPerformance ReportingCompliance Management
Soft Skills
LeadershipCollaborationAnalytical ThinkingCommunication
Industry Keywords
Customer AcquisitionBrand AwarenessMarket TrendsPromotional ActivitiesKPI Tracking
About the role
Key responsibilities & impact- Bridge local market realities with internal execution to turn market opportunities into revenue growth
- Lead marketing strategies and activities that strengthen market presence, support commercial goals, and drive customer acquisition and engagement
- Partner with Sales and Account Management to identify, replicate, and scale successful growth strategies across key customers
- Define the cross-functional roadmap needed to unlock and accelerate growth in target markets
- Own end-to-end market execution across product and platform promotion, marketing, contracts, and compliance
- Develop and implement marketing plans based on local market needs, business goals, and growth opportunities
- Strengthen brand visibility and positioning through campaigns, partnerships, and promotional activities
- Plan, launch, and manage marketing campaigns across relevant channels
- Oversee marketing content, promotional materials, and communications
- Monitor market trends, customer behavior, and competitor activities
- Collaborate with Sales, Account Management, Product, and other internal teams
- Track campaign results, analyze performance data, and recommend improvements
- Plan and manage marketing budgets, resources, and activities
- Adapt marketing strategies and promotional activities to local audiences, market conditions, and compliance requirements
- Deliver against KPIs including market revenue growth, campaign performance, customer acquisition and engagement, brand awareness, budget efficiency, and strategic milestones
Requirements
What you’ll need- Based in Taipei, Taiwan
- Hybrid work arrangement, usually in the office on Mondays and Tuesdays
- No relocation or work visa support provided
- Experience/ability to lead marketing strategies and activities in local markets
- Ability to partner with Sales and Account Management to identify, replicate, and scale growth strategies
- Ability to define cross-functional roadmaps for target-market growth
- Ability to manage product and platform promotion, marketing contracts, and compliance
- Ability to develop marketing plans based on local market needs, business goals, and growth opportunities
- Ability to manage campaigns, content, communications, market research, competitor analysis, budgets, and performance reporting
Benefits
Comp & perks- Hybrid work arrangement, usually in the office on Mondays and Tuesdays