GTM Engineer

Snyder Industries Inc.

. Design and maintain HubSpot workflows and integrations across Clay, Lemlist, and Aircall .

Posted 10/20/2026full-timeRemoteMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in building and maintaining HubSpot and Clay workflows, integrating various platforms, and optimizing lead management processes. Proficient in leveraging AI-powered messaging and tracking buying signals to enhance sales efficiency and conversion rates.

Highest-signal resume keywords

HubSpot WorkflowsClay WorkflowsGTM AutomationSignal TrackingIntegration Experience

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Workflow AutomationData AccuracyLead QualificationBuyer PersonasCampaign SetupEnrichmentVerificationConditional LogicTestingDocumentation

Soft Skills

Practical ApproachOwnership

Tools & Technologies

HubSpotClayLemlistAircallAPIsWebhooks

Industry Keywords

B2B SalesSaaSEcommercePaymentsAccounting

About the role

Key responsibilities & impact

Design and maintain HubSpot workflows and integrations across Clay, Lemlist, and Aircall
Build Clay workflows to research accounts, identify relevant contacts, verify contact information, and deliver context to HubSpot
Translate ideal customer profiles and buyer personas into actionable segments
Build AI-powered Clay workflows for personalized sequence messaging grounded in research
Track buying signals across ICP accounts and connect them to prioritization and outreach workflows
Improve lead classification, routing, assignment, tasks, campaign enrollment, and qualification handoffs
Troubleshoot failures, prevent duplicates, maintain suppression controls, monitor enrichment costs, and document workflows
Test signals, enrichment approaches, and automation; measure impact on rep efficiency, conversion, and qualified pipeline
Work with Sales leadership, Marketing, and the sales team as an individual contributor

Requirements

What you’ll need

Proven experience building and maintaining GTM automation in a B2B sales environment
Strong hands-on HubSpot expertise, including workflows, properties, lists, object associations, routing, and integrations
Strong hands-on Clay expertise, including enrichment, research, verification, AI-powered messaging, signal tracking, conditional logic, and HubSpot writeback
Experience with outbound platforms such as Lemlist, including campaign setup, enrollment controls, activity sync, and deliverability
Ability to connect tools through native integrations, APIs, webhooks, or workflow automation platforms, and troubleshoot how data moves between them
Commercial understanding of account fit, buyer personas, buying signals, qualification, and sales handoffs
A practical approach to data accuracy, testing, documentation, and ownership after launch
Experience integrating Aircall with HubSpot
Experience supporting free-trial sales motions or working with SaaS, ecommerce, payments, or accounting products

Benefits

Comp & perks

$120 monthly allowance for insurance, sports, or wellness activities
30 business days of Compensated Break annually
Fully remote setup
Supportive, collaborative team culture that values initiative and ownership