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Soko Glam

Paid Media Contractor

Soko Glam

. Run paid media across Meta, TikTok, and Google, including Performance Max and branded search .

Posted 9/25/2026part-timeRemote • New York • United StatesMid-LevelSenior💰 $30 - $45 per hourWebsite

About the role

Key responsibilities & impact
  • Run paid media across Meta, TikTok, and Google, including Performance Max and branded search
  • Set up, launch, and optimize paid media campaigns
  • Manage daily, weekly, and monthly budgets and develop spend and revenue projections
  • Monitor performance against KPIs and identify opportunities to improve efficiency, customer acquisition, conversion, and ROAS
  • Create paid media creative briefs and ad copy files and collaborate with the Marketing team on creative direction
  • Identify opportunities for new UGC and creator-led content for paid acquisition, including recommending creative concepts, hooks, formats, and testing angles
  • Run testing across audiences, creative, and campaigns to improve performance
  • Track and analyze paid media performance using GA4 and Shopify data
  • Conduct full-funnel analysis and provide regular performance reporting, insights, and recommendations
  • Partner with the Marketing team on onsite opportunities that may impact paid media performance

Requirements

What you’ll need
  • 4+ years of experience managing paid media, preferably in an eCommerce environment
  • Beauty industry experience preferred
  • Experience with Meta, Google Ads, including Google Performance Max and branded search, and TikTok
  • Strong analytical skills and data-driven thinking with proficiency in paid media metrics and analytics tools
  • Experience managing budgets, testing campaigns, and optimizing toward performance KPIs
  • Ability to own key workstreams and drive initiatives from strategy through execution
  • Strong organizational skills and attention to detail
  • Excellent communication and collaboration skills