Executive Director, Fragrance Marketing – Brand Strategy

Sol de Janeiro

. Lead the regional Fragrance portfolio strategy and deliver brand and business objectives for the Americas .

Posted 9/25/2026full-timeNew York City • New York • United StatesLead💰 $180,000 - $200,000 per yearWebsite

About the role

Key responsibilities & impact

Lead the regional Fragrance portfolio strategy and deliver brand and business objectives for the Americas
Translate global brand vision into regional strategy across consumer and retail marketing, innovation pipeline, and portfolio management
Lead the Fragrance marketing organization spanning Regional Brand Marketing, Retail Marketing, and Events
Influence a broader cross-functional network across the Americas and Global organization
Report to the VP, Americas Marketing
Define and cascade strategic objectives for Body and Hair categories
Lead development and execution of a comprehensive 3-year strategic plan addressing market trends, consumer insights, and innovation opportunities
Own category P&L, managing budgets, forecasts, costs, and pricing strategies to achieve financial targets
Develop and manage the rolling product launch calendar from concept through market launch
Lead and inspire marketing professionals and foster high performance, continuous improvement, and developmental growth
Represent categories in strategic meetings with senior management and external partners
Collaborate with Global Consumer Engagement and Creative teams on omnichannel go-to-market strategies
Work with regional commercial teams to align global launches with local market needs and consumer preferences
Use data and analytics to identify fast-growing categories and subcategories and enhance market share
Develop and deliver innovation concepts using gap analysis, performance data, and consumer insights
Champion sustainability throughout the product lifecycle, from ingredient sourcing to packaging
Analyze category and SKU productivity and recommend SKU resupport, pivots, or discontinuation

Requirements

What you’ll need

Bachelor's degree or equivalent required; MBA preferred
10+ years of current experience in global marketing in the beauty sector, with at least 5 years of experience in the Skincare and/or Body Care category
Experience in OTC product marketing, such as SPF, scalp, or acne
Potent blend of strategic, creative, and analytic skills
Ownership mindset for programs and categories
Exceptional communication, presentation, and interpersonal skills
Strong attention to detail and organizational skills in a fast-paced environment
Team player with positive attitude and ability to build and nurture strong relationships
Experience directing and developing direct reports
Must be comfortable working a hybrid schedule, 1–3 days in the NYC office
Deep appreciation for company values and culture
Collaborative mindset, capable of working effectively across departments and geographies
Genuine passion for the beauty industry and evolving consumer preferences
Fact-based decision-maker with a pragmatic view of the marketplace
Results-oriented with an unrelenting drive to win, balanced with a focus on company success rather than personal imprint
Celebrates inclusion and diverse perspectives

Benefits

Comp & perks

Competitive salary and bonus program for full-time team members
Flexible hybrid work environment with opportunities for collaboration and growth
Inclusive culture that values diverse perspectives and celebrates individuality
The chance to be part of a fast-growing, award-winning global beauty brand