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Senior Manager, Strategy & Insights – Product
Sol de Janeiro. Own market, competitor, and consumer insight informing annual and 3-year product strategy .
Posted 10/27/2026full-timeNew York City • New York • United StatesSenior💰 $150,000 - $160,000 per yearWebsite
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in consumer research and insights, translating data into actionable product strategies while collaborating with cross-functional teams. Proficient in utilizing syndicated and retail data to inform product development and market positioning in the beauty and fragrance sectors.
Highest-signal resume keywords
Consumer ResearchData AnalysisProduct Strategy DevelopmentCompetitor BenchmarkingCollaboration Across Teams
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Data ModelingConsumer Insight SurveysFragrance TestingConcept TestingMarket SizingTrend AnalysisPortfolio ManagementLaunch Adoption TrackingInsight TranslationProduct Testing
Soft Skills
ResourcefulnessCommercial InstinctConfidenceAlignment FacilitationCommunication
Tools & Technologies
NielsenCircanaStackline
Industry Keywords
BeautyFragranceBody CareConsumer InsightsE-commerceRetail DataProduct DevelopmentMarket TrendsCompetitive AnalysisProduct Launch
About the role
Key responsibilities & impact- Own market, competitor, and consumer insight informing annual and 3-year product strategy
- Partner with Global Product Marketing to build annual and 3-year product strategy
- Size opportunities for new categories, formats, price points, claims, and markets
- Translate trends, consumer needs, and competitive white space into product recommendations and portfolio bets
- Convert data into actions for Global Product Marketing and Product/Regulatory teams
- Publish quarterly competitor benchmarks covering launches, pricing, claims, assortment, media, and retail presence
- Complete teardowns of major competitor launches within two weeks
- Map white space by category, price point, format, and region
- Track adoption curves for launches and key category trends
- Run a monthly trend radar across ingredients, scents, formats, rituals, claims, and channels
- Turn consumer research and reviews into concise recommendations
- Partner through ideation, concept testing, product testing, and pre-launch validation
- Bring consumer and market perspectives to product tests and interpret results
- Monitor portfolio and pipeline health, identifying overlap and gaps
- Support AI implementation with the Head of Strategy and Tech team
- Convert data into digestible formats and tools for stakeholders
- Support the full AOP and 3-Year LRP build
- Partner with Product, Commercial, Finance, and Supply Chain teams to align plans
- Establish competitor benchmarking, trend tracking, launch adoption tracking, and insight-grounded product strategy
Requirements
What you’ll need- 8 years in consumer research, insights, data, and strategy
- Confidence with syndicated, retail and e-commerce data, such as Nielsen, Circana, and Stackline
- Ability to build a simple model and size an opportunity
- Ability to run consumer product tests, including consumer insight surveys, fragrance testing, idea screening, and concept tests
- Ability to turn research results into clear recommendations
- Commercial instinct connecting consumer and competitor activity to portfolio, product, and launch decisions
- Comfort working across GPM stakeholder groups and keeping them aligned to the same product strategy
- Resourcefulness using syndicated, retail, and e-commerce sources to answer questions quickly and triangulate signals
- Beauty, fragrance, or body care experience is a big plus
- Real excitement about the beauty category and Sol de Janeiro's future
Benefits
Comp & perks- Competitive salary and bonus program for full-time team members
- Flexible hybrid work environment with opportunities for collaboration and growth
- Inclusive culture that values diverse perspectives and celebrates individuality
- The chance to be part of a fast-growing, award-winning global beauty brand
- Equal opportunity workplace
- Disability and other protected-characteristic accommodation during recruitment and employment