Marketing and Business Development Coordinator

Sourcefit

. Identify suitable Australian and New Zealand small and medium-sized businesses aligned with target markets and services .

Posted 11/5/2026full-timeRemote • AustraliaJuniorMid-LevelWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in marketing coordination and business development, with a strong focus on creating engaging digital content and managing CRM systems. Proficient in researching prospects and preparing tailored outreach materials for Australian small and medium-sized businesses.

Highest-signal resume keywords

Zoho CRM ManagementDigital Content CreationB2B ProspectingAttention To DetailStrong Written And Spoken English

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Marketing CoordinationBusiness Development SupportProposal PreparationResearching Decision-MakersContent Quality Control

Soft Skills

Strong OrganizationCommercial CuriosityReliable Task CompletionSound JudgmentWillingness To Learn

Tools & Technologies

Zoho SocialCanvaVideo Editing SoftwareSocial Scheduling PlatformsAI-Assisted Research Tools

Certifications & Qualifications

Qualification In MarketingQualification In BusinessQualification In Communications

Industry Keywords

Australian Small And Medium-Sized BusinessesB2B MarketingDigital MarketingSales AdministrationContent Marketing

About the role

Key responsibilities & impact

Identify suitable Australian and New Zealand small and medium-sized businesses aligned with target markets and services
Research prospects, decision-makers, marketing activity, business developments, networking attendees, and referral opportunities
Prepare prioritized prospect recommendations and call briefs
Create, update, and de-duplicate leads, contacts, accounts, and opportunities in Zoho CRM
Turn approved ideas, voice notes, and source materials into draft LinkedIn posts, carousels, short-form video scripts, newsletters, and campaign content
Prepare on-brand graphics and edit short videos using approved templates and brand guidelines
Load, schedule, and quality-check approved content and advertising in Zoho Social or authorized platforms
Maintain the content calendar, asset library, approval status, and publishing records
Monitor comments, messages, campaign responses, and marketing performance; record activity and escalate concerns
Prepare reports and recommend practical campaign improvements
Draft personalized LinkedIn connection notes, replies, and follow-up messages for Founder review
Network transparently using the coordinator’s genuine professional identity where approved
Qualify prospects, arrange discovery calls, confirm attendance, and coordinate rescheduling
Prepare pre-call briefs outlining business context, needs, prior contact, decision-makers, and suggested questions
Research prospects and prepare draft Growth Snapshot materials
Verify business names, contacts, links, factual claims, and formatting
Assemble proposal drafts using approved scopes, pricing, and templates
Maintain follow-up tasks after proposal approval and issue
Request and track referrals and maintain records of introductions and authorized rewards
Provide weekly updates on activity, qualified opportunities, calls, proposals, wins, blockers, and priorities
Track marketing and outreach activities that generate useful conversations and paying clients
Document repeatable processes, maintain checklists, and suggest quality, speed, and follow-up improvements
Obtain approval before publishing content, launching campaigns, issuing proposals, or making commercial commitments
Use approved accounts and authorized permissions; never access or impersonate the Founder’s personal LinkedIn account
Protect confidential and personal information, respect opt-outs and marketing consent, and follow platform rules and approved outreach processes

Requirements

What you’ll need

At least 2 years of relevant experience in marketing coordination, business development support, sales administration, digital marketing, or a comparable role
Demonstrated experience researching businesses and decision-makers and turning research into useful prospect briefs or personalized outreach
Experience maintaining a CRM, managing follow-up tasks, and keeping prospect and opportunity records accurate
Experience preparing business-facing digital content, including social posts, email content, simple graphics, or short-form video
Strong written and spoken English, including clear communication suited to Australian business audiences
Excellent attention to detail, reliable task completion, sound judgment, and confidence working independently in a remote team
Strong organization, commercial curiosity, quality control, and willingness to learn new tools and processes
Experience with Zoho One applications, including Zoho CRM, Zoho Social, Campaigns, WorkDrive, Forms, Bookings, or Books (preferred)
B2B prospecting and marketing experience involving Australian small and medium-sized businesses (preferred)
Experience with Canva, video editing, social scheduling platforms, and AI-assisted research or content workflows (preferred)
Experience preparing proposals, reports, sales briefs, or marketing performance summaries (preferred)
Qualification in marketing, business, communications, or a related field, or equivalent practical experience (preferred)

Benefits

Comp & perks

Work from Home (WFH)
Monday to Friday schedule
Holiday: To be confirmed