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Manager, Supplier Insights
Southern Glazer's Wine & Spirits. Partner with Tito’s Handmade Vodka, Lalo Tequila, SDM leadership, Commercial Intelligence teams, BDMs, and sales market stakeholders to identify business challenges and opportunities .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in Shopper and Consumer Insights, leveraging advanced analytics and data manipulation to develop actionable growth strategies. Proven ability to manage complex datasets and deliver impactful presentations to executive leadership within the BevAlc industry.
Highest-signal resume keywords
7+ Years Experience In Consumer Products5+ Years Experience In BevAlcAdvanced Excel CapabilitiesStrong Track Record Of CollaborationExpert-Level Business Objects Experience
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Data ManipulationCommercial AnalyticsMarket-Specific StrategiesPresentation DevelopmentComplex Datasets ManagementAdvanced AnalyticsCommercial Project ManagementShopper InsightsConsumer InsightsMarket Dynamics Analysis
Soft Skills
CollaborationCommunicationInfluencing SkillsPrioritizationDecision-Making
Tools & Technologies
ExcelPowerPointThinkCellTableauSGWS Analytical ToolsNielsenNumeratorTechnomicNielsen HomeScanDatassentials
Certifications & Qualifications
MBA Preferred
Industry Keywords
BevAlcConsumer Products SectorAlcohol Beverage RegulationsMarket DynamicsDemographic ShiftsMulticultural SegmentsRetail ExecutionChannel DynamicsSupplier TrainingSales Market Stakeholders
Tech Stack
Tools & technologiesTableau
About the role
Key responsibilities & impact- Partner with Tito’s Handmade Vodka, Lalo Tequila, SDM leadership, Commercial Intelligence teams, BDMs, and sales market stakeholders to identify business challenges and opportunities
- Act as a strategic thought partner to leadership, sales, and suppliers
- Deliver insights informing category and brand strategies aligned with evolving consumer preferences
- Leverage shopper and consumer insights to create selling stories for retailers, customers, and internal SGWS teams
- Develop Supplier TTT and QBR decks and presentations for executive leadership
- Use SGWS syndicated and proprietary data to develop market-specific strategies, enhance retail execution, attract new consumers, and uncover channel dynamics and key account priorities
- Collaborate with markets to educate teams and maximize use of licensed and proprietary analytical tools
- Guide markets in applying the GOAT Map to identify and execute against high-value opportunities by premise and channel
- Serve as the Strategy & Insights team subject matter expert on Shopper and Consumer Insights
- Translate findings into actionable growth strategies for Tito’s and Lalo
- Provide thought leadership on U.S. demographic shifts and emerging multicultural-segment opportunities
- Maintain current Fifth Generation BDM and selling division rosters
- Ensure new employees complete Tito’s and Lalo training within 60 days of hire
- Coordinate and schedule two IS sales meetings annually and prepare required training materials with Bob Casey of THV
Requirements
What you’ll need- 7+ years of experience within the consumer products sector, including at least 5 years in BevAlc
- At least 4+ years’ experience under a Strategy or Commercial Analytics function, with a strong track record of shopper insights and commercial metrics
- At least 5+ years’ experience managing complex datasets under a Business Intelligence or Commercial Analytics function
- Experience managing complex leadership presentations from beginning to end
- Experience in data manipulation and synthesizing information from various internal and external data sets to develop actionable insights and analysis
- Working knowledge of SGWS commercial functions including logistics, trade development, forecasting, and pricing
- Advanced analytics and critical thinking skills
- Advanced Excel capabilities, including pivot tables, complex formulas, and data visualizations
- Advanced knowledge of Excel, PowerPoint, ThinkCell, and Tableau (Tableau preferred but not required)
- Knowledge of SGWS internal data and syndicated, consumer, and shopper data sources including Nielsen, Numerator, Technomic, Nielsen HomeScan, and Datassentials
- Excellent presentation skills from preparation through presenting
- Commercial project management experience and ability to drive analysis from planning through completion with minimal supervision
- Ability to multitask and manage several high-level projects simultaneously and deliver on tight timelines
- Subject matter expertise for department initiatives
- Strong track record of collaboration with cross-functional project teams
- MBA in a related field preferred, or equivalent combination of education and experience
- Strong/expert-level Business Objects experience
- Ability to develop, motivate, and influence teams while driving organizational change
- Deep industry knowledge across the SGWS footprint and overall BevAlc industry
- Ability to manage projects involving internal and external stakeholders
- Ability to deliver presentations to executive leadership
- Preferred experience working with ThinkCell for graphs and visualizations
- Digital knowledge, including strong understanding of SG Proof capabilities
- Ability to collaborate closely with the SGWS Performance & Enablement Team
- Prioritization and decision-making skills
- Strong knowledge of market and customer dynamics for wine and spirits
- Working knowledge of alcohol beverage regulations in major states
- Teamwork/cross-functional collaboration with strong communication and influencing skills
- Ability to work extended hours, overtime, and weekends when required
- Ability to occasionally lift, lower, push, carry, or pull up to 20 lbs
Benefits
Comp & perks- Comprehensive medical and prescription drug coverage
- Dental and vision plans
- Tax-saving Flexible Spending Accounts
- Disability coverage
- Life insurance plans
- 401(k) plan
- Tuition assistance
- Wellness program
- Parental leave
- Vacation accrual
- Paid sick leave
- Continuous learning opportunities
- Opportunities for growth and belonging