Marketing Manager

Spector.AI

. Own and execute Spector.ai’s marketing function end to end .

Posted 10/9/2026full-timeRemote • IndiaMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in B2B marketing with a strong focus on demand generation, lead generation, and strategic execution across various channels including SEO, social media, and events. Proficient in utilizing analytics and AI tools to optimize marketing initiatives and enhance audience engagement.

Highest-signal resume keywords

B2B Marketing ExperienceDemand Generation StrategySEO Strategy and ExecutionEvent Planning and ManagementMarketing Analytics and Lead-Capture Tools

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Demand GenerationSEOContent Management System (CMS)Marketing AnalyticsLead-Capture ToolsWebinar ProductionSocial Media StrategyBuyer Persona DevelopmentTechnical MessagingEvent Coordination

Soft Skills

Excellent Written CommunicationVerbal CommunicationStrategic ThinkingCollaborationAudience Engagement

Tools & Technologies

Spector.aiAI ToolsAnalytics ToolsLead-Capture FormsLanding PagesSocial Media Platforms

Certifications & Qualifications

Bachelor’s Degree in MarketingBachelor’s Degree in BusinessBachelor’s Degree in Communications

Industry Keywords

Industrial SectorsOil & GasChemicalsEnergy/UtilitiesManufacturingTechnical AudienceLead GenerationContent StrategyThought LeadershipEvent Sponsorship

About the role

Key responsibilities & impact

Own and execute Spector.ai’s marketing function end to end
Define and own the overall marketing strategy, annual plan, and quarterly priorities aligned to revenue and lead-generation goals
Build and manage the marketing channel mix and calendar, and track ROI
Define target segments, buyer personas, and positioning/messaging for an industrial, technical audience
Own and improve the company website, including content, structure, UX, and conversion paths
Lead SEO strategy and execution, including keyword research, on-page optimization, technical SEO, and ranking-focused content
Implement and monitor analytics, tracking, and lead-capture tools such as forms, landing pages, and CTAs
Develop and execute social media strategy across LinkedIn and relevant B2B/industrial channels
Maintain a consistent content calendar; create, schedule, publish, engage, and report
Grow audience, engagement, and inbound interest feeding the sales pipeline
Plan and execute conference, trade show, and event participation, including logistics, booth collateral, speaking slots, and sponsorships
Coordinate targeted pre-event outreach and qualified client/prospect meetings
Drive post-event follow-up and client meetings in partnership with sales
Plan, produce, and execute webinars and podcasts from topic and speaker selection through promotion, hosting, and nurture
Repurpose webinar and podcast content across channels
Build founder and leadership thought-leadership presence through LinkedIn content, speaking, bylines, and PR
Position leadership as credible voices in industrial AI
Design, measure, and optimize every marketing initiative for qualified sales leads and pipeline
Partner with sales on lead handoff, qualification, and reporting
Report to the Chief Commercial Officer

Requirements

What you’ll need

Minimum 5 years in B2B marketing, with a strong demand-generation / lead-generation track record
Bachelor’s degree in Marketing, Business, Communications, or a related field
Experience marketing software/technology products, with a focus on industrial sectors such as oil & gas, chemicals, energy/utilities, and manufacturing
Demonstrated ability to set strategy and personally execute across website, SEO, social, events, and webinars
Hands-on experience with SEO, website CMS, marketing analytics, and lead-capture tooling
Proven experience planning and running conferences/events, including pre- and post-event client engagement
Well-versed in using AI tools and agents, such as Claude, to create marketing materials, collateral, sales decks, messaging, and content
Excellent written and verbal English
Ability to translate complex, technical topics into clear buyer-facing messaging
Must be legally authorized to work in the location where the role is based
Visa sponsorship requirements are addressed in the application form

Benefits

Comp & perks

Own marketing end to end and build the function from the ground up
Work directly with the co-founders and sales leadership
Work on a product solving real, high-value problems for global industrial industry
Fast-moving, venture-backed startup environment
Direct impact of work on revenue
Periodic travel for conferences, events, and client meetings