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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in client relationship management and sales within the automotive industry, with a strong focus on digital engagement platforms and effective communication strategies. Proven ability to analyze market trends and develop tailored marketing campaigns that drive client satisfaction and revenue growth.
Highest-signal resume keywords
Automotive Industry ExperienceClient Relationship ManagementSales and Marketing ExpertiseDigital Engagement PlatformsPerformance Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales TechniquesAccount ManagementMarket Trend AnalysisCRM Data EntryCampaign DevelopmentClient Satisfaction MeasurementProduct KnowledgePlaylist ManagementTechnical Issue ResolutionProposal Adjustments
Soft Skills
Excellent Communication SkillsAttention to DetailTime ManagementAdaptabilityCollaborative Mindset
Tools & Technologies
PC ApplicationsDigital AssetsSales Presentation ToolsClient-Interacting Systems
Certifications & Qualifications
Bachelor's Degree in BusinessDriver's License
Industry Keywords
Automotive DealershipsClient EngagementSales Standards of ExcellenceConsumer BehaviorDealer Satisfaction
About the role
Key responsibilities & impact- Lead, manage, and inspire post-installation support and service for client relationships
- Generate sales opportunities and revenue with Spectrio clients and prospects
- Collaborate with dealer principals, general managers, and dealership contacts to develop campaigns aligned with dealership marketing plans
- Maintain knowledge of Spectrio products, services, and competitive offerings
- Establish professional relationships with key decision makers in assigned customer accounts
- Educate and advise dealer principals and general managers on digital engagement platform best practices
- Modify and maintain targeted playlists based on dealership goals, traffic patterns, dwell times, and customer demographics
- Measure, report, and communicate dealer satisfaction impacts on retention and renewals
- Collaborate with the Production Department to create and network digital assets and optimize user experience
- Evaluate client experience and utilization across multiple channels
- Provide feedback to upper management on the competitive landscape
- Liaise between internal client-interacting departments and Spectrio’s client base
- Launch and train new and qualified dealers on product initiatives
- Inspect and report on installed equipment, including TV screens, racks, and media players
- Report technical and content issues, communicate resolutions, and follow up to ensure client satisfaction
- Meet or exceed monthly key performance indicators
- Develop effective client-contact travel schedules
- Prospect new opportunities for handoff to Regional Sales Managers
- Assess prospect needs, communicate value propositions, and present Spectrio’s product portfolio
- Schedule sales presentations with automotive or advertising decision makers
- Identify upsell opportunities and submit implementation documents
- Solicit referrals and testimonials from satisfied clients
- Support client follow-up, proposal adjustments, tailored information collection, and CRM data entry
- Work independently and meet or exceed Spectrio Sales Standards of Excellence
Requirements
What you’ll need- Bachelor's degree in business, marketing, communications, or related field preferred
- Driver’s license with good driving record required
- Must reside in the local market
- Minimum of 3 years automotive industry experience preferred
- Established relationships and performance management experience within automotive dealerships preferred
- Relevant work experience of 6–8 years with outside automotive sales is a plus
- 5 years of successful sales and marketing experience in the automobile industry is ideal
- Account management experience in the automotive industry preferred
- Proficient in PC applications
- Strong understanding of automotive market trends, business tools, and consumer behaviors
- Ability and willingness to travel within a multi-state region
- Outstanding attitude and proven work ethic
- Excellent verbal, written, and body language communication skills with attentive listening
- Solid understanding of sales skills and techniques
- Strong attention to detail with a client-centric focus
- Efficient, structured time management
- Ability to build successful, value-added client relationships through trust and confidence
- Ability to embrace change and be flexible and adaptable
- Driven, ambitious, coachable, and collaborative mindset
Benefits
Comp & perks- Fully remote work arrangement with travel to dealership locations in Florida
- Company-provided monthly internet allowance
- Prorated PTO accruing after 30 days: 15 days/year under 3 years of service; 17 days/year with 3–5 years; 20 days/year with 5+ years
- Up to 40 hours (5 days) of paid sick leave per year
- 10 company-paid holidays per year
- Medical insurance with Low HSA, Mid, and High plan options
- Dental insurance with High and Low PPO plan options
- Vision insurance
- $50,000 basic life insurance policy, 100% employer-paid
- Short-term disability, 100% employer-paid, covering 60% of weekly salary for up to 26 weeks
- Voluntary Life/AD&D, Long-Term Disability, Accident, Critical Illness, and Hospital Indemnity benefits
- Pet Benefits Plan
- Confidential 24/7 Employee Assistance Program
- Paid parental leave
- 401(k)
- HSA
- FSA
- Dependent Care FSA
- Education reimbursement