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Senior Analyst, Analytics
Spectrum Science - a GHMC Company. Support development and maintenance of measurement frameworks for paid media campaigns across search, social, programmatic, and display .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in digital analytics and paid media measurement, with a strong focus on KPI tracking, data quality checks, and performance analysis. Proficient in translating complex data into actionable insights for diverse audiences while collaborating effectively with cross-functional teams.
Highest-signal resume keywords
Digital AnalyticsPaid Media MeasurementGoogle Analytics 4Data VisualizationKPI Tracking
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Data AnalysisCampaign Performance MonitoringData Quality ChecksSQLExcel
Soft Skills
CollaborationCommunicationRelationship Building
Tools & Technologies
Google Tag ManagerAdobe AnalyticsTableauPower BILooker
Industry Keywords
HealthcarePharmaDigital MeasurementPrivacy-First Analytics
Tech Stack
Tools & technologiesSQLTableau
About the role
Key responsibilities & impact- Support development and maintenance of measurement frameworks for paid media campaigns across search, social, programmatic, and display
- Help define and track KPIs aligned to campaign objectives
- Monitor campaign performance and flag trends, anomalies, and optimization opportunities
- Contribute to cross-channel performance analysis and prepare recommendations for internal and client review
- Support website measurement through tagging, tracking, and data quality checks
- Analyze user behavior, conversion funnels, and content engagement
- Collaborate with development and strategy teams on tracking implementation
- Build and maintain dashboards and recurring reports for internal teams and clients
- Pull and synthesize data from media platforms, web analytics, and third-party vendors
- Translate data into clear narratives for technical and non-technical audiences
- Support data quality checks and flag reporting inconsistencies
- Contribute data-driven input to campaign planning and test-and-learn initiatives
- Stay current on digital measurement and privacy-first analytics trends
- Build relationships with media and account teams as an analytics partner
Requirements
What you’ll need- Bachelor’s Degree from an accredited four-year college or university, or equivalent work experience
- Degree in Marketing, Data Management, Economics, Statistics, Mathematic, Data Science, or related major preferred
- 2–4 years of experience in digital analytics, paid media measurement, or marketing analytics
- Familiarity with Google Analytics 4 and Adobe Analytics
- Exposure to media platforms including Google Ads, Meta, DV360, and LinkedIn
- Working knowledge of Google Tag Manager and Tealium
- Proficiency in Excel
- Experience with data visualization tools such as Tableau, Power BI, or Looker is a plus
- Basic SQL or data manipulation experience is a plus
- Experience in healthcare, pharma, or regulated industries is a plus but not required
Benefits
Comp & perks- Monthly cell phone reimbursement
- Flexible time off
- Company holidays, voting time, jury duty and bereavement leave
- Sabbatical Program after 7 years of service
- 13 weeks paid Parental Leave, inclusive of adoption and foster care placement
- Continuous learning and development through Greatest Potential Self talent program
- Tuition reimbursement programs
- In-house 1:1 coaching with access to talent and productivity-based assessments
- Referral bonus
- Medical concierge service
- Thorough onboarding including accessible conversations with leadership
- 401k with company match
- 1:1 Financial Coaching and Education
- Wellness benefits including medical, dental, and vision
- Science-backed meditation and mindfulness tools through Headspace
- Flexible work environment
- Remote work options from anywhere in the United States
- Hybrid work options in offices in D.C., New York, and Chicago