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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in driving digital marketing strategies, including account-based marketing and campaign management, while leveraging analytics and AI tools to optimize performance and customer acquisition. Proficient in collaborating across teams to enhance brand presence and marketing effectiveness in the fintech B2B sector.
Highest-signal resume keywords
Digital Marketing StrategyAccount-Based Marketing (ABM)B2B Campaign ManagementMarketing Automation (HubSpot)SEO Optimization
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Digital MarketingB2B CampaignsAccount-Based MarketingGoogle AdsBing AdsRemarketing TacticsAnalytics (Google Analytics, Clarity, Semrush)Video EditingDesign SkillsContent Creation
Soft Skills
Outstanding Writing SkillsStrong Presentation SkillsCollaboration
Tools & Technologies
HubSpotGoogle AnalyticsClaritySemrushFramerWebflowFigmaAI Tools (ChatGPT, Claude, Gemini, Perplexity)
Industry Keywords
FintechB2B MarketingDigital MarketingEnterprise SoftwareMarketing Automation
About the role
Key responsibilities & impact- Drive Stacc’s digital marketing engine from day one
- Help determine digital marketing activities and how they are executed
- Run account-based marketing campaigns for named enterprise accounts and buying committees
- Use intent and engagement signals to prioritise effort and shape messaging
- Acquire new customers and retain and expand existing customers
- Run paid advertising and remarketing campaigns
- Select target accounts and develop and reuse ad creatives
- Manage advertising budgets and performance and continuously adjust campaigns
- Run campaign-to-ARR reporting across organic, paid and remarketing channels
- Report on pipeline sourced and influenced by marketing
- Present findings regularly to shape the marketing mix, strategy and sales priorities
- Optimise SEO, AEO and GEO across Google, Bing and AI tools including ChatGPT, Claude, Gemini and Perplexity
- Use AI tools to develop and refine campaign content and automate marketing and pipeline processes
- Manage and continuously improve stacc.com, including performance, design, accessibility, responsiveness, content and site structure
- Support Stacc’s presence with system integration partners, industry analysts, media and financial investors
- Work across multiple software products and Nordic markets
- Collaborate with the Chief Brand Officer, Chief Revenue Officer, product teams, sales, product and design
Requirements
What you’ll need- 4+ years in a digital or product marketing role
- Experience with marketing enterprise software or fintech B2B products
- Proven results with B2B digital campaigns, including ABM, LinkedIn Ads, Google Ads / Bing Ads and remarketing tactics
- Hands-on experience with HubSpot or other marketing automation platforms
- Comfortable using Google Analytics, Clarity and Semrush and able to act on findings
- Outstanding writing and editing skills in English
- Strong presentation skills
- Comfortable with tools such as Framer, Webflow and/or Figma
- Design skills for visuals and content across digital channels
- Video editing or motion design skills
- Norwegian or another Scandinavian language
- A degree in marketing, communications, journalism or similar is a nice-to-have, not a requirement
- Ability to work independently while collaborating with sales, product and design
Benefits
Comp & perks- Flexibility
- Healthy work-life balance
- Real influence and no layers between the employee and results
- Room to grow through complex projects, modern tools and serious colleagues
- Social, inclusive workplace
- Plenty of social events
- Waterfront offices at Marineholmen in Bergen or the Oslo office in the heart of the city
