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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in B2B SaaS product marketing, with a focus on positioning, go-to-market strategy, and customer insights to drive adoption and revenue growth. Proficient in synthesizing market research and stakeholder feedback into actionable marketing programs.
Highest-signal resume keywords
B2B SaaS Product Marketing ExperiencePositioning And Launch LeadershipCustomer Research And Market InsightsExcellent Writing And Storytelling SkillsCross-Functional Collaboration
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Product MarketingMarket Strategy DevelopmentCompetitive PositioningFinancial WorkflowsCustomer Evidence BuildingPortfolio Performance TrackingCommercial EnablementData SynthesisAdoption ProgramsERP-Specific Marketing
Soft Skills
Strong Commercial JudgmentExcellent Presentation SkillsAbility To Synthesize FeedbackHands-On ApproachComfort In Fast-Moving Environments
Tools & Technologies
SAPOracle FusionMicrosoft DynamicsFinance & OperationsBusiness CentralGP
Industry Keywords
B2BSaaSProduct Line OwnershipMarket ResearchCustomer Success
Tech Stack
Tools & technologiesERPOracle
About the role
Key responsibilities & impact- Own positioning, messaging, and go-to-market strategy for Direct Pay and Stampli Card
- Develop ERP-specific market strategies for SAP, Oracle Fusion, and the Microsoft Dynamics suite, including Finance & Operations, Business Central, and GP
- Lead customer, competitive, and market research to understand buyer needs, buying triggers, objections, and opportunities
- Turn product capabilities and financial workflows into clear, differentiated stories for finance and accounting teams
- Lead launches and adoption programs from initial strategy through post-launch learning
- Partner with Product to bring customer and market insight into roadmap, packaging, and commercialization decisions
- Equip Sales and Customer Success with talk tracks, discovery guidance, competitive positioning, demos, FAQs, and customer proof
- Partner with Demand Generation, Content, Digital, and Customer Marketing to bring product and ERP stories into campaigns
- Build customer evidence through interviews, win/loss findings, usage insights, and success stories
- Track portfolio performance and recommend investment, strategic adjustments, or new opportunities
Requirements
What you’ll need- 2+ years of strong B2B SaaS product marketing experience, including ownership of a product line or portfolio
- Track record of leading positioning, launches, adoption, and commercial enablement
- Experience marketing technically detailed or workflow-driven products
- Ability to turn customer research, market signals, product data, and sales feedback into clear recommendations
- Ability to synthesize stakeholder ideas and feedback into focused, repeatable programs
- Excellent writing, storytelling, and presentation skills
- Strong commercial judgment and understanding of product marketing’s contribution to adoption, expansion, pipeline, and revenue
- Ability to work across Product, Sales, Customer Success, and Marketing and move decisions forward without formal authority
- Hands-on approach and comfort operating in a fast-moving environment
Benefits
Comp & perks- Flexible work arrangement: work from the Mountain View, CA or Nashville office three days a week (Tuesday, Wednesday, and Thursday), with remote work for the remainder of the week
- Full medical, dental, and vision insurance
- 401(k) + employer match
- Access to cutting-edge AI tools, including ChatGPT Enterprise
- Opportunities and development for career and personal growth
- Strong and experienced leadership that supports growth and success
- Open-concept, modern workspace
- Inclusive and dynamic scale-up culture
- Award-winning workplace culture
- Work-life balance, compensation, happiness, and perks and benefits recognized through Comparably awards
