Paid Media Specialist

Storable

. Manage Google Ads and Meta Ads campaigns hands-on across a high-volume portfolio of hundreds of campaigns.

Posted 11/10/2026full-timeRemote • United StatesMid-LevelSenior💰 $75,000 - $85,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in managing and optimizing Google Ads and Meta Ads campaigns, utilizing AI for analysis and automation, and effectively communicating performance metrics to clients. Proven ability to collaborate across teams and manage multiple accounts in a high-volume environment.

Highest-signal resume keywords

Google Ads Campaign ManagementMeta Ads OptimizationAI-Driven AutomationPPC Performance AnalysisCustomer-Facing Communication

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

PPC ManagementGoogle Ads OptimizationMeta Ads ManagementConversion TrackingPerformance MaxAdvantage+Bidding StrategiesData AnalysisBudget ManagementWorkflow Automation

Soft Skills

Analytical SkillsWritten CommunicationVerbal CommunicationCollaborationCustomer Service

Tools & Technologies

GA4GTMMonday.comClaudeYelpNextdoorMicrosoft Advertising

Certifications & Qualifications

Google Ads CertificationMeta Blueprint Certification

Industry Keywords

Performance MarketingDigital MarketingSaaSAgency ExperienceLocal Marketing

About the role

Key responsibilities & impact

Manage Google Ads and Meta Ads campaigns hands-on across a high-volume portfolio of hundreds of campaigns.
Use AI for analysis, ad copy, reporting, customer communication, and documentation.
Identify repetitive work and build agents and workflows to automate account health checks, pacing alerts, performance recaps, and similar tasks.
Create reusable AI skills, projects, playbooks, and connected workflows; share them with the team.
Verify AI output, protect customer data, and maintain human oversight where needed.
Evaluate platform AI features such as Performance Max, Advantage+, and AI-driven bidding.
Set up, optimize, and maintain Google Ads Search, Display, remarketing, and Performance Max campaigns, plus Meta Ads campaigns.
Monitor account performance, pacing, seasonality, keywords, search terms, audiences, retargeting, ad copy, creative, bidding, budgets, and landing pages.
Run structured tests across creative, audiences, bidding, and budgets.
Serve as primary customer contact for campaign questions, results, and recommendations; escalate complex issues to leadership.
Lead onboarding calls and recurring performance reviews; send written recaps with dashboard links and next steps.
Explain PPC metrics and limitations in plain language and set realistic expectations.
Monitor CTR, CPC, CPA, cost per lead, conversion rate, impression share, move-ins, and lead quality, turning results into recommendations.
Manage budget pacing and identify reallocation opportunities.
Maintain conversion tracking across Google Ads, Meta Ads, GA4, and GTM; resolve issues from website launches, migrations, or tag changes.
Track work in monday.com and follow team prioritization and account rotation.
Coordinate advertiser verification, compliance, access, campaign launches, pauses, transfers, and cancellations.
Monitor billing profiles, failed payments, and suspensions; escalate risks.
Follow QA processes, playbooks, and templates and maintain documentation.
Collaborate with account managers, SEO, analytics, support, sales, website teams, and India-based paid media resources.

Requirements

What you’ll need

4+ years of hands-on PPC, paid search, or performance marketing experience.
Hands-on experience building and optimizing Google Ads campaigns, including structure, keywords, bidding, budgets, and reporting.
Hands-on experience with Meta Ads, including audiences, retargeting, creative, and conversion tracking.
AI-first, agent-first mindset demonstrated through concrete examples of agents or automated workflows built and their results.
Ability to learn new AI tools quickly and apply them to paid media work.
Direct customer-facing experience leading performance reviews or onboarding calls and explaining technical concepts to non-specialists.
Experience managing multiple accounts simultaneously in a high-volume environment.
Working knowledge of GA4 and GTM, including conversion tracking.
Strong analytical, written, and verbal communication skills, with ability to turn data into clear recommendations.
Ability to work independently and collaborate across U.S.- and India-based teams.
Experience with Claude, including building skills, projects, or connected workflows (preferred).
Google Ads and Meta Blueprint certifications (preferred).
Experience in SaaS, agency, or customer-facing digital marketing, ideally with local or multi-location businesses in self-storage, marine, RV, or campgrounds (preferred).
Experience with Yelp, Nextdoor, Microsoft Advertising, or other local channels (preferred).
Experience with monday.com or a similar project management tool (preferred).
Must be currently authorized to work in the United States on a full-time basis.

Benefits

Comp & perks

Generous health coverage for you and your family, including fully paid short- and long-term disability coverage and two-times base salary life insurance.
401(k) match after 60 days, 100% vested after 1 year.
Employer contribution to your HSA, plus an HRA to help offset your deductible.
Instant access to flexible vacation with a ‘take what you need’ vacation policy.
Be More company rewards and recognition redeemable for personalized gifts and experiences.
8 hours of Volunteer Time Off each year and offsite volunteer and community service events.
8 hours of Rest, Relax, Recharge time for mental health.
Mental well-being resources, including counseling services, stress management programs, and mindfulness workshops.
Fully paid parental leave: 12 weeks for primary caregivers and 6 weeks for secondary caregivers.
‘Paw’ternity Leave and Pet Bereavement leave.
Four weeks of fully paid Caregiver Leave.
$50 monthly home data stipend.
$250 home office sign-on bonus.
Fertility care support options.
Access to financial experts.
Direct Student Loan Payment Program, subject to qualifications and eligibility rules.
Fully distributed/remote work arrangement.