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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates extensive experience in creative direction, brand identity, and storytelling, with a proven ability to lead and develop in-house creative teams. Skilled in delivering integrated campaigns that drive measurable business results across various channels.
Highest-signal resume keywords
Creative DirectionBrand IdentityIntegrated Campaign DevelopmentTeam LeadershipStorytelling
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Concept-To-Execution WorkDigital CampaignsVideo ProductionSales Collateral DevelopmentProduct Marketing AssetsCreative Process ManagementAgency ManagementFreelancer ManagementPerformance Data AnalysisVisual Storytelling
Soft Skills
Presentation SkillsExecutive PresenceCoachingInspiration
Certifications & Qualifications
Bachelor's Degree in DesignBachelor's Degree in CommunicationsBachelor's Degree in Marketing
Industry Keywords
B2B SaaSHigh-GrowthCreative Function ScalingEcommerce SaaSLogistics Technology
About the role
Key responsibilities & impact- Own Stord's creative vision, visual identity, and brand expression across all channels and audiences
- Turn Stord's positioning into a clear visual language, voice, and point of view
- Act as creative steward of the brand by setting standards and educating the organization
- Partner with Product Marketing on go-to-market messaging and positioning
- Lead, coach, and develop the in-house studio of designers, creatives, and content producers
- Set creative direction and review work across campaigns, sales collateral, web, events, and product marketing assets
- Build efficient creative processes for briefing, intake, review, and approvals
- Manage agency and freelance relationships
- Develop integrated campaign concepts across digital, video, social, events, and owned media
- Direct creative for thought leadership, video, and editorial content
- Partner with Demand Generation and Sales to create pipeline-driving work and use performance data to improve it
- Guide creative for product launches, partnerships, and executive announcements
- Support executive visibility and PR efforts with creative storytelling and visual assets
- Collaborate with Communications and Content on consistent narratives across press, social, and owned channels
- Report directly to the VP of Marketing
Requirements
What you’ll need- 10+ years of progressive creative or marketing experience
- At least 4 years in a Creative Director or equivalent creative leadership role
- Experience ideally in VC-backed, high-growth B2B SaaS or tech-enabled services
- Strong portfolio showing concept-to-execution work across brand, digital, video, campaigns, and sales or product marketing assets
- Proven experience building or scaling a creative function from an early or underdeveloped state
- Deep fluency across creative direction, brand identity, design, and storytelling
- Experience leading and developing in-house creative or studio teams
- Ability to attract, retain, and inspire A-players
- Experience managing agencies, freelancers, and production partners
- Ability to work as a player-coach
- Superior storytelling, presentation skills, and executive presence
- Experience managing and scaling an in-house creative or brand studio
- Demonstrated ability to deliver integrated campaigns that drive measurable business results
- Bachelor's degree in design, communications, marketing, or a related field, or equivalent experience
- Bonus: prior experience in ecommerce SaaS, logistics, or commerce-adjacent technology
Benefits
Comp & perks- Full-time employment
- Remote work in the United States
