SEO Specialist – Full-time / Contract

Stride, Inc.

. Support organic search performance across multiple K12-powered schools' digital marketing efforts .

Posted 9/15/2026full-timeRemote • United StatesMid-LevelSenior💰 $17 - $26 per hourWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in SEO strategies, including keyword research, on-page optimization, and technical SEO, while ensuring high-quality content creation and performance analysis. Proven ability to work independently and collaboratively to enhance organic search performance across multiple digital platforms.

Highest-signal resume keywords

SEO ExperienceKeyword ResearchOn-Page OptimizationSEMrush or Ahrefs ProficiencyGoogle Analytics Proficiency

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Keyword ResearchOn-Page OptimizationTechnical SEOContent OptimizationSearch Intent AnalysisIndexation KnowledgeCanonical ManagementInternal LinkingStructured Data ImplementationContent Brief Creation

Soft Skills

Strong Written CommunicationAnalytical SkillsProblem-Solving SkillsAttention to DetailOrganizational Skills

Tools & Technologies

SEMrushAhrefsGoogle Search ConsoleGoogle AnalyticsBrightEdge

Industry Keywords

K12 EducationEdTechMulti-Location OrganizationsAI Search VisibilitySchema Markup

About the role

Key responsibilities & impact

Support organic search performance across multiple K12-powered schools' digital marketing efforts
Conduct keyword research and search intent analysis for assigned pages and topics
Perform on-page optimization including title tags, meta descriptions, headers, body content, and internal linking
Execute content refreshes on priority pages based on ranking and traffic data
Apply local SEO best practices to individual school location pages and geographic targeting
Flag technical issues such as indexation, canonicals, and crawl errors for the internal team to resolve
Build data-backed content briefs with target keywords, intent, and structure
Review and optimize writers' content before publication
Follow established SEO guidelines and templates across the subdomain network
Provide monthly performance updates on optimized and refreshed pages including rankings, traffic, and engagement
Ensure thorough, timely, and accurate communications
Execute tasks using SEO technologies and platforms specific to the business
Work independently, typically 40 hours per week
No formal supervisory responsibilities

Requirements

What you’ll need

Three (3) or more years of hands-on SEO experience, in-house or agency, or equivalent combination of education and experience
Strong keyword research and search intent mapping skills
Proficiency with SEMrush or Ahrefs, Google Search Console, and Google Analytics
Proven ranking and traffic improvements supported by specific examples
Working knowledge of indexation, canonicals, internal linking, and structured data
Strong written communication skills with the ability to create SEO-optimized content
Excellent analytical and problem-solving skills with attention to detail
Ability to work independently and within a team-oriented environment
Highly organized, detail-oriented, and able to meet deadlines consistently
High level of quality and accountability for work products
Unquestionable personal code of ethics, integrity, diversity, and trust
Ability to clear a required background check
Preferred: Experience with education, EdTech, or multi-location organizations
Preferred: Experience with enterprise SEO tools such as BrightEdge
Preferred: Familiarity with AI search visibility
Preferred: Experience with enterprise content management systems
Preferred: Experience with schema markup and structured data implementation

Benefits

Comp & perks

Health benefits for eligible employees
Retirement contributions for eligible employees
Paid time off for eligible employees
Virtual work arrangement