Integrated Campaigns Manager

Stripe

. Own the overall campaign strategy and plan for Stripe’s stablecoin and crypto products, including Bridge .

Posted 10/1/2026full-timeRemote • United StatesSeniorLeadWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing and executing integrated B2B marketing campaigns, with a strong focus on fintech industry trends and analytics. Proven ability to collaborate with cross-functional teams to drive campaign performance and deliver impactful content.

Highest-signal resume keywords

B2B Marketing ExperienceCampaign Strategy DevelopmentAnalytical AcumenContent Marketing ExpertiseCross-Functional Collaboration

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Campaign Performance AnalysisLead GenerationAccount-Based MarketingContent DevelopmentMeasurement Tool Development

Soft Skills

Exceptional Communication SkillsAbility to Work Through AmbiguityInfluencing StakeholdersPresentation Skills

Tools & Technologies

Digital Marketing ToolsEmail Marketing PlatformsSocial Media Management ToolsAnalytics Software

Industry Keywords

Fintech Industry KnowledgeIntegrated CampaignsGlobal Campaign ManagementMarket TrendsCustomer Insights

About the role

Key responsibilities & impact

Own the overall campaign strategy and plan for Stripe’s stablecoin and crypto products, including Bridge
Drive the global, cross-functional workstream for campaign activation and impact
Partner with communications, product marketing, channel teams, regional and field marketing, partner marketing, and sales teams to define and implement campaigns
Work with regional marketing to ensure local relevance and advise on campaign delivery
Deliver campaigns through digital, web, email, online events, direct mail, social, events, and sales plays
Develop campaign materials and content sets, including whitepapers, guides, blogs, checklists, interactive content, and promotions/offers
Use or recommend leading tools to improve or accelerate campaign work
Act as an expert on the owned audience/solution, championing market trends, competitive context, and customer insights
Track, analyze, and report campaign performance, focusing on lead generation, pipeline, and target account penetration
Share campaign learnings regularly to improve overall campaign efficacy

Requirements

What you’ll need

8+ years of enterprise B2B marketing experience, including some mix of integrated campaigns, content marketing, regional/field marketing, and/or account-based marketing, with demonstrated increase in scope
Exceptional knowledge of fintech industry landscape, trends, and technology
Proven expertise partnering with regional marketing and sales teams to build, grow, and develop pipeline
Analytical acumen, including ability to build, interpret, and adjust measurement tools and data
Exceptional presentation, writing, and communication skills, especially with executive stakeholders
Ability to work through ambiguity, evaluate and recommend solutions, and drive clarity across complex, global stakeholder groups
Ability to build campaigns and programs from the ground, orchestrating many moving parts across disparate functions
Experience leading and driving large, complex, global campaigns or programs
Strong analytics skills and ability to interpret, analyze, and communicate campaign performance across marketing and sales KPIs
Ability to influence cross-functional stakeholder groups, including senior sales, marketing, and product leaders
Proven track record developing global campaigns and delivering campaign playbooks for international localization and execution
Understanding of modern storytelling and content trends
Agile, iterative, AI-fluent, and comfortable with ambiguity and high-growth environments