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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing product strategies, conducting market research, and leading product lifecycle management in the medical device industry. Proficient in building financial models, go-to-market strategies, and cross-functional collaboration to drive product success.
Highest-signal resume keywords
Market ResearchProduct Lifecycle ManagementFinancial Business Case DevelopmentGo-To-Market StrategyCross-Functional Collaboration
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Market InsightsQuantitative AnalysisQualitative ResearchCompetitive IntelligenceROI ModelingVolume ForecastingPricing StrategyCustomer AcquisitionCommercialization StrategyClinical Evidence Development
Soft Skills
Interpersonal CommunicationPresentation Skills
Tools & Technologies
Sales Enablement ToolsMarketing Channels
Certifications & Qualifications
Bachelor's DegreeMBA
Industry Keywords
Medical DeviceNew Product DevelopmentProduct MarketingCommercial CommunicationsMarket Expansion
About the role
Key responsibilities & impact- Develop portfolio and product strategies based on customer, patient, and market insights
- Conduct qualitative and quantitative market research, Voice of Customer research, competitive intelligence, and third-party data analysis
- Partner cross-functionally throughout the New Product Development process from concept through commercialization
- Build financial business cases and ROI models for product opportunities and investment decisions
- Develop market assessments, volume forecasts, and commercialization strategies
- Develop go-to-market and product launch strategies with Product Marketing
- Identify customer acquisition, retention, market expansion, and portfolio growth opportunities
- Develop clinical evidence, publication, and messaging strategies with Clinical Affairs and Product Marketing
- Lead Product Lifecycle Management activities
- Develop pricing strategies
- Support sales enablement tools, marketing channels, and commercial communications
- Build cross-functional partnerships across Marketing, R&D, Clinical Affairs, Finance, Sales, and other functions
Requirements
What you’ll need- Bachelor’s degree required
- 4+ years of work experience required
- 2+ years of medical device or marketing experience preferred
- MBA preferred
- Excellent presentation and interpersonal communication skills
- Ability to travel 30%
Benefits
Comp & perks- Hybrid work arrangement
- Travel reimbursement or travel-related support implied by 30% travel requirement
