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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in lead generation and cold sales within B2B environments, particularly in cloud, SaaS, and financial services. Proficient in market research, crafting value propositions, and utilizing CRM tools to manage sales activities effectively.
Highest-signal resume keywords
Lead GenerationCold SalesMarket ResearchCRM ManagementFluency in English, Malay, and Chinese
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Lead GenerationCold OutreachMarket ResearchSales NegotiationSoftware Solutions Selling
Soft Skills
Outstanding Writing SkillsCommunication SkillsAnalytical Skills
Tools & Technologies
LinkedInCrunchbaseEmail TrackersCRM SoftwareSalesloft
Industry Keywords
B2BCloudSaaSFinancial ServicesComplianceCryptoRegTech
Tech Stack
Tools & technologiesCloud
About the role
Key responsibilities & impact- Prospect and generate leads across Malaysia
- Conduct cold outreach to new and prospective clients through LinkedIn, email, calls, networking, and other channels
- Research industries to define outreach targets and potential growth areas
- Craft value propositions
- Research companies and representatives to identify relevant targets and decision-makers
- Move conversations toward product demo calls
- Support Business Development Managers in re-engaging targets
- Drive top-of-funnel lead generation for account executives and sales managers
- Update and manage sales activities, opportunities, and account information in the CRM
- Consistently achieve monthly quotas of qualified opportunities
Requirements
What you’ll need- Demonstrated experience in lead generation/cold sales as a Business Development or Sales Development Representative in B2B cloud, SaaS software or financial services, compliance, crypto, or RegTech
- Outstanding writing, communication, and negotiation skills
- Fluency in IT vocabulary and ability to digest technical information and product specifications
- Good command of English, Malay, and Chinese
- Experience selling software solutions
- Strong analytical skills in market research
- Skilled user of LinkedIn, Crunchbase, email trackers, CRMs, and similar tools
- Experience with Salesloft or similar platforms is a plus
Benefits
Comp & perks- Remote-first, trust-based culture with no mandatory office days or attendance trackers
- Flexible working hours; no fixed 9-to-5 schedule
- Birthday holiday
- 10 personal days each year
- Seven sick days without paperwork
- Extra time off around Christmas and New Year
- Personal development plans and learning opportunities
- Coverage of role-specific events, including design conferences and marketing forums
- Financial bonuses for marriage and welcoming a new baby
- Fully covered team offsites several times a year
- Access to necessary work tools and hardware
- Equal opportunity and inclusive workplace
