Sales Specialist

Sunrise Senior Living

. Drive occupancy and revenue growth across assigned communities .

Posted 10/18/2026full-timeBurlington • Massachusetts • United StatesMid-LevelSenior💰 $63,800 - $98,100 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in driving occupancy and revenue growth through strategic marketing and sales initiatives, while ensuring compliance with regulatory requirements and effective community outreach. Proficient in CRM management and financial performance monitoring to optimize operational success.

Highest-signal resume keywords

Occupancy GrowthRevenue GrowthCRM Pipeline ManagementQuarterly Sales Plan DevelopmentMarket Trend Analysis

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales Strategy DevelopmentMove-In CoordinationDocumentation ManagementFinancial Performance MonitoringCompetitive Positioning Analysis

Soft Skills

Training and SupportProfessional Presentation SkillsCommunity Outreach

Industry Keywords

ComplianceReferral Source CultivationPricing StrategyInventory Management

About the role

Key responsibilities & impact

Drive occupancy and revenue growth across assigned communities
Lead marketing and sales efforts in the capacity of a Director of Sales
Develop and execute a dynamic Quarterly Sales Plan
Manage and advance CRM leads to drive move-ins
Identify and cultivate targeted referral sources
Conduct professional presentations and community outreach
Support and train community teams that “sales is everyone’s responsibility”
Oversee move-in coordination, documentation, and suite readiness
Ensure compliance with Sunrise and state-required paperwork
Analyze market trends and competitive positioning
Leverage pricing, inventory, and services to maximize revenue
Monitor financial performance and adjust strategies as needed

Requirements

What you’ll need

Experience or capability to drive occupancy and revenue growth through marketing and sales efforts
Ability to develop and execute Quarterly Sales Plans
CRM pipeline management experience
Ability to identify and cultivate targeted referral sources
Ability to conduct professional presentations and community outreach
Ability to support and train community teams
Knowledge of move-in coordination, documentation, and suite readiness
Ability to ensure compliance with Sunrise and state-required paperwork
Ability to analyze market trends and competitive positioning
Ability to leverage pricing, inventory, and services to maximize revenue
Ability to monitor financial performance and adjust strategies as needed

Benefits

Comp & perks

Medical, Dental, Vision, Life, and Disability Plans
Retirement Savings Plans
Employee Assistant Program / Discount Program
Paid time off (PTO), sick time, and holiday pay
myFlexPay offered to get paid within hours of a shift
Tuition Reimbursement
Discretionary and/or non-discretionary bonuses may be offered in addition to base compensation