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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and executing sales strategies, managing customer relationships, and driving revenue growth in the LED display and lighting sectors. Proficient in sales forecasting, pipeline management, and delivering compelling presentations to diverse stakeholders.
Highest-signal resume keywords
Outside Sales ExperienceLED DisplaysDigital SignageSales Pipeline ManagementPresentation Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales Strategy DevelopmentBusiness DevelopmentProposal PreparationPricing and QuotationSales ForecastingCRM SystemsMarket ResearchNegotiation SkillsProblem-SolvingCustomer Solutions
Soft Skills
Relationship-BuildingOrganizational SkillsPlanning SkillsVerbal CommunicationWritten Communication
Tools & Technologies
Microsoft OfficeCRM Software
Certifications & Qualifications
Bachelor’s DegreeValid Driver’s License
Industry Keywords
Commercial LightingVisual Communication SolutionsIndustrial AutomationTrade ShowsNetworking Events
About the role
Key responsibilities & impact- Develop and execute a regional sales strategy to achieve assigned revenue and growth objectives
- Identify, develop, and maintain long-term relationships with key customers, partners, and decision-makers
- Prospect and generate new business opportunities through networking, referrals, trade shows, market research, and outbound sales activity
- Present and demonstrate LED display, lighting, and signage solutions to customers and prospects
- Collaborate with manufacturing partners and internal teams to achieve joint sales goals and deliver customer solutions
- Prepare proposals, pricing, quotations, and sales agreements
- Forecast sales activity and maintain accurate pipeline reporting
- Partner with Inside Sales and Customer Service teams to ensure timely response to customer requirements
- Support customers throughout the sales cycle, including issue resolution and post-sale follow-up
- Attend industry trade shows, customer meetings, and networking events
Requirements
What you’ll need- Bachelor’s degree preferred
- 5+ years of outside sales experience, preferably in LED displays, digital signage, commercial lighting, visual communication solutions, industrial automation or related technical products
- Proven ability to develop new business and grow existing accounts
- Strong presentation, negotiation, and relationship-building skills
- Excellent verbal and written communication skills
- Strong organizational, planning, and problem-solving abilities
- Proficient with Microsoft Office products including Word, Excel, and PowerPoint
- Experience managing sales pipelines and forecasts within CRM systems preferred
- Ability to work independently and manage multiple priorities
- Valid driver’s license required
- Ability to travel throughout the assigned territory, including occasional overnight travel
Benefits
Comp & perks- Competitive compensation package including base salary and incentive opportunities
- Comprehensive benefits package
- Opportunity to work with an experienced and collaborative team
- Career growth and professional development opportunities within Electro-Matic and SunSource
- Supportive culture focused on innovation, customer success, and long-term partnerships