SEO, AEO Specialist

Superformula

. Develop and execute AEO strategy alongside the SEO program .

Posted 9/23/2026full-timeRemote • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in SEO and SEM strategies, including AEO and generative engine optimization, with a strong focus on analytics, content optimization, and technical SEO management. Proven ability to collaborate with cross-functional teams to enhance search performance and drive conversions.

Highest-signal resume keywords

SEO/SEM ExperienceAEO or Generative Engine OptimizationWeb Analytics Platforms (Adobe Analytics, Google Analytics)Technical SEO ManagementContent Optimization and Copywriting

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

SEO CopywritingOn-Page OptimizationKeyword ResearchBacklink ManagementHTML-Based Code FrameworksSearch Algorithm UnderstandingAnalytics ReportingCompetitive AnalysisContent Clarity ImprovementTechnical Accessibility

Soft Skills

Excellent Communication SkillsStrong Interpersonal SkillsAttention to DetailMultitasking Ability

Tools & Technologies

Google BusinessAdobe AnalyticsGoogle Analytics

Industry Keywords

AEO StrategySEO ProgramDigital ProductWeb DesignLocal Search StrategiesSearch ExposureContent StructureReferral TrafficConversionsTesting and Reporting

About the role

Key responsibilities & impact

Develop and execute AEO strategy alongside the SEO program
Identify questions and topics important to guests and businesses
Partner with content and engineering teams to improve content clarity, factual accuracy, structure, and technical accessibility
Establish testing and reporting for AI visibility, brand mentions, citations, competitive presence, referral traffic, and conversions
Craft high-performing SEO copy and effective accessibility-enhancing tags
Contribute to generative-AI-powered in-house SEO tools for keyword research, optimized content creation, and reporting
Manage day-to-day GMB and SEO/SEM analytics efforts
Collaborate with business teams on search exposure and local search strategies
Recommend improvements to linking architecture, page construction, metadata, content, and SEO copywriting
Create, manage, and distribute analytics and SEO performance reports
Identify and implement processes to test and improve search performance
Monitor analytics platform features and recommend effective usage
Provide SEO thought leadership
Audit and manage backlinks, retaining high-quality links and disavowing low-quality links
Manage technical SEO, including page speed, broken links, and responsiveness
Perform on-page optimization of tags and metadata
Conduct competitive analysis and keyword research

Requirements

What you’ll need

Bachelor’s degree in Computer Science, Marketing, or related field; or equivalent education and work experience
At least three years of experience in SEO/SEM, digital product, and web design
Previous experience working with an enterprise web analytics platform (e.g. Adobe Analytics, Google Analytics) and Google business
Hands-on experience with AEO or generative engine optimization (GEO), including testing how brands and content appear in AI-generated answers
Previous experience working with web technologies and HTML-based code frameworks
Resident in a time zone whose standard workday has a 6-hour overlap with the 9-5 work hours of the Pacific timezone; South America and North America
Strong understanding of search algorithms and how content and linking strategies affect results
Working knowledge of managing multiple business entities with Google’s business platforms
Ability to partner with business, IT, and digital design teams to identify landing page strategies
Excellent communication skills (English)
Strong interpersonal skills
Strong attention to detail
Ability to multitask across copywriting, projects, research, and reporting