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Growth Design Manager, Web & Acquisition
Superhuman. Lead the design vision, experimentation approaches, and execution for top-of-funnel web experiences, including homepage, landing pages, acquisition flows, sign-up, and conversion surfaces .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in leading web design teams and creating high-performing, interactive web experiences through effective collaboration with cross-functional teams. Proficient in balancing experimentation with brand integrity while developing scalable design systems and playbooks.
Highest-signal resume keywords
Web Design LeadershipA/B Testing and ExperimentationConversion DesignCross-Functional CollaborationDesign Systems Development
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Web DesignConversion DesignExperiment StructuringInteractive Web ExperiencesVisual DesignInteraction DesignDesign SystemsPersonalization FlowsData AnalysisDesign Playbooks
Soft Skills
Clear CommunicationMentoringCollaborationCreativityMotivation
Industry Keywords
Top-of-FunnelAcquisition FlowsHigh-Engagement Web ToolsDesign PatternsGrowth Engineering
About the role
Key responsibilities & impact- Lead the design vision, experimentation approaches, and execution for top-of-funnel web experiences, including homepage, landing pages, acquisition flows, sign-up, and conversion surfaces
- Build and expand a rigorous design-led experimentation practice
- Partner with data, product, marketing, and growth engineering to design, ship, and analyze A/B tests and multivariate experiments
- Lead the design of interactive web experiences, logged-out product experiences, personalization opportunities, and high-engagement web tools
- Hire, mentor, and grow a team of growth web and content designers
- Create a culture of high craft, iteration, bold design point-of-view, and strong cross-functional partnership
- Advise Growth leadership on design opportunities, priorities, bets, roadmap, and strategy
- Expand scalable design patterns, templates, and component systems
- Turn one-off wins into repeatable design playbooks
- Collaborate with Brand, Marketing, Product, and Engineering to deliver cohesive, on-brand, high-performing web experiences from first impression through sign-up and activation
Requirements
What you’ll need- Proven experience leading web design teams
- Experience managing designers working on top-of-funnel, conversion, or acquisition surfaces
- Deep fluency in balancing experimentation with brand moments
- Understanding of conversion design, experiment structuring, and interpreting results
- Strong craft and taste across visual, interaction, and web design
- Ability to create and motivate production of visually excellent, interactive, and technically grounded work
- Ability to work with engineers to preserve design details
- Experience with interactive and productized web experiences, such as tools, calculators, personalization flows, anonymous editors, or other signed-out interactive web products
- Systems-thinking and experience building scalable, repeatable design systems
- Exceptional cross-functional collaboration with Marketing, Product, Engineering, and Data
- Clear, compelling communication of design decisions to teams, leadership, and cross-functional stakeholders
Benefits
Comp & perks- Excellent health care, including medical, dental, vision, mental health, and fertility benefits
- Disability and life insurance options
- 401(k) and RRSP matching
- Paid parental leave
- 20 days of paid time off per year
- 12 days of paid holidays per year
- Two floating holidays per year
- Flexible sick time
- Caregiving stipend
- Pet care stipend
- Wellness stipend
- Home office stipend
- Annual professional development budget
- Professional development opportunities
- Dynamic hybrid working model with focus time and in-person collaboration