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Superhuman

Lifecycle Marketing Specialist, Portfolio Growth

Superhuman

. Own day-to-day execution of email and in-app campaigns in Iterable and HubSpot .

Posted 11/6/2026full-timeRemote • United StatesJuniorMid-Level💰 $85,000 - $130,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in executing email and in-app campaigns using Iterable and HubSpot, with a strong focus on data analysis, A/B testing, and cross-functional collaboration. Proven ability to manage multiple projects autonomously while driving continuous improvement and user engagement across various products.

Highest-signal resume keywords
Email MarketingA/B TestingData AnalysisLifecycle MarketingCross-Functional Collaboration

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Campaign ExecutionCustomer Journey BuildingSegmentationTargetingData-Driven Insights
Soft Skills
Proactive CommunicationTask ManagementCollaborationContinuous Improvement
Tools & Technologies
IterableHubSpotMarketing Automation ToolsESP Tools
Industry Keywords
SaaSGrowth MarketingProduct-LedUser Engagement

Tech Stack

Tools & technologies
Go

About the role

Key responsibilities & impact
  • Own day-to-day execution of email and in-app campaigns in Iterable and HubSpot
  • Build, schedule, and test customer journeys and campaigns
  • Coordinate cross-functional projects and campaigns across marketing, operations, analytics, and product marketing
  • Plan projects, communicate proactively, set expectations, provide training, and document processes
  • Build experiment and A/B testing opportunities using a hypothesis-driven approach
  • Pull and analyze campaign data and reporting
  • Track campaign-level performance and share hypotheses and insights around top metrics
  • Manage systems, efficiencies, troubleshooting, and process improvements for streamlined campaign execution
  • Grow cross-product usage across Grammarly, Go, Docs, Mail, GPTZero, Fathom, Notetaker, and other portfolio products
  • Support user movement between products
  • Ship 0-to-1 campaigns for new products
  • Build relationships across the organization while collaborating with Marketing Operations, Data Science, Brand, and Creative resources

Requirements

What you’ll need
  • 2+ years of experience with lifecycle, CRM, or growth marketing
  • Bonus if experienced in a product-led, SaaS, or technology company
  • Ability to work autonomously with minimal oversight
  • Ability to proactively manage tasks and priorities across multiple projects
  • Ability to execute work efficiently in fast-paced, results-oriented environments
  • Experience working cross-functionally with marketing and non-marketing teams
  • Ability to analyze and draw meaningful insights from quantitative and qualitative data
  • Fluency in email marketing, journey and automation, data analysis, segmentation, targeting, and A/B testing
  • Nuanced understanding of what converts for certain audiences
  • Data-informed, experiment-oriented working style
  • Commitment to continuous improvement and alignment with Superhuman values
  • Experience using AI to improve workflows and efficiency
  • Hands-on experience building and sending email campaigns using a marketing automation or ESP tool
  • Willingness and ability to travel to a US hub on a quarterly basis for in-person commitments
  • Authorization to be employed in the United States
  • Must answer whether visa sponsorship is needed

Benefits

Comp & perks
  • Excellent health care, including medical, dental, vision, mental health, and fertility benefits
  • Disability and life insurance options
  • 401(k) and RRSP matching
  • Paid parental leave
  • 20 days of paid time off per year
  • 12 days of paid holidays per year
  • Two floating holidays per year
  • Flexible sick time
  • Caregiving stipend
  • Pet care stipend
  • Wellness stipend
  • Home office stipend
  • Annual professional development budget
  • Professional development opportunities
  • Equity offered for Zone 2 compensation tier
  • Remote work flexibility
  • Travel to meet in person during scheduled collaboration weeks