Principal Product Designer – Cross-Activation

Superhuman

. Own the design vision for the trampoline motion .

Posted 11/10/2026full-timeSan Francisco • California • United StatesLead💰 $250,000 - $380,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in Growth Design and Product Design, with a strong focus on creating polished end-to-end product experiences and driving cross-functional alignment. Proven ability to mentor designers and lead multi-phase projects while experimenting with new tools and AI approaches.

Highest-signal resume keywords

Growth DesignProduct DesignVisual DesignCross-Functional LeadershipPrototyping

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Growth DesignProduct DesignMulti-Product DesignService DesignVisual DesignPrototypingInteractive MocksFunctional PrototypesExperiment-Driven GrowthConcept-To-Launch Ownership

Soft Skills

StorytellingInfluenceCuriosityMotivationComfort With Ambiguity

Tools & Technologies

AI ApproachesEmerging Design Tools

Industry Keywords

Cross-Product JourneysActivation LoopsOnboardingBrand ExpansionGrowth Surfaces

About the role

Key responsibilities & impact

Own the design vision for the trampoline motion
Define cross-product journeys, entry points, and activation loops across self-serve customers
Identify and design the three-to-five highest-value cross-product journeys
Shape coherent suite journeys and advise on centralized versus distributed work across product teams
Partner with a service designer across touchpoints, lifecycle stages, channels, and moments
Design in-product prompts, modals, cross-sell surfaces, onboarding into a second product, and the bundle experience
Expand the Superhuman brand across growth surfaces and establish suite voice and tone
Prototype with AI approaches and emerging design tools
Create interactive mocks and functional prototypes
Turn one-off growth wins into repeatable patterns, templates, and playbooks
Set a high bar across the Growth Design team and mentor designers
Drive cross-functional alignment with Product, Engineering, Data Science, Lifecycle, and Sales

Requirements

What you’ll need

Principal-level experience spanning Growth Design and Product Design
Rigorous, experiment-driven growth work and polished end-to-end product experiences
Strength in multi-product and service design
Exceptional visual and graphic design ability
Deep curiosity and a builder’s instinct
Motivation to experiment with new tooling and AI approaches
Exceptional storytelling and influence
Track record of concept-to-launch ownership
Experience independently leading cross-team, multi-phase projects across product areas
Comfort with ambiguity

Benefits

Comp & perks

Excellent health care, including medical, dental, vision, mental health, and fertility benefits
Disability and life insurance options
401(k) and RRSP matching
Paid parental leave
20 days of paid time off per year
12 days of paid holidays per year
Two floating holidays per year
Flexible sick time
Generous caregiving stipend
Pet care stipend
Wellness stipend
Home office stipend
Annual professional development budget
Professional development opportunities